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Escaping the 'GIGO' principle of innovation
Business, Detlef Reis, Published on 24/11/2016
» Last week I began planning a comprehensive innovation project with a client. This project is highly important for this multinational corporation, which is seeking new applications in new industries for a profitable product that is now locked into one industry and application niche.
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A look at creativity in the Year of the Monkey
Business, Detlef Reis, Published on 04/02/2016
» In a few days, it will be time to say Gong Xi Fa Cai and welcome the Year of the Monkey (or the Red Fire Monkey to be precise). Of all the animals of the Chinese zodiac, the monkey is the one most closely related to us humans. What creative inspirations can we get from the monkey to help us thrive in the coming 12 months?
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