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Showing 1-5 of 5 results
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Luxury Car Makers Drive Formula One to Survive
Business, Published on 27/06/2022
» Formula One motor racing might be just the kind of noisy marketing tool luxury car makers need in the hush of the electric era.
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Sponsorship market reviving
Business, Published on 01/03/2019
» Last year was a robust one for the sponsorship market in Thailand, with 19% growth from the year before to US$223.4 million, according to Asia Sponsorship News (ASN).
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MCOT keen on shift to digital platform
Business, Sasiwimon Boonruang, Published on 30/11/2018
» MCOT Plc is shifting from its TV and radio business to the digital platform, with a focus on target audience groups and partners to cope with lower ad spending on traditional media.
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Mitsubishi guns for top 3 in Thai market
Business, Piyachart Maikaew, Published on 29/07/2017
» Mitsubishi Motors Thailand is keeping its aggressive business outlook in the medium term, aiming to become one of the top three brands in the local car market.
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Two-wheel turning point
Asia focus, Published on 10/11/2014
» For millions of people in the developing world, the purchase of a motorcycle is the first concrete sign that they are moving up the economic ladder. The rapid pace of development in Asia has been especially good for the motorcycle industry for the past three decades or so, but challenges are starting to emerge.
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