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Asia focus, Erich Parpart, Published on 17/12/2018
» How many people these days watch TV with one eye on the big screen and the other on their smartphone? Quite a lot, but reaching this "multiscreening" audience effectively is a growing challenge for marketers.
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Better to give ...
Asia focus, Erich Parpart, Published on 03/07/2017
» Asians are generous by nature when it comes to donating to worthy causes. Religious giving is mostly informal but is often the starting point for philanthropy on a broader scale in Taiwan, China, India, Myanmar, Singapore and other countries.
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