Did you mean: advertising
Showing 1-9 of 9 results
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Mindshare predicts growth in spending to ease in 2023
Business, Suchit Leesa-nguansuk, Published on 20/01/2023
» Ad spending in Thailand is expected to record slower growth this year, weighed down by brands' cost controls amid economic challenges, says Mindshare Thailand, a marketing and media network.
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Media spending up 11% in first three quarters
Business, Suchit Leesa-nguansuk, Published on 25/10/2022
» Thailand's media spending in the first nine months surged 11% year-on-year to 88.1 billion baht following the country's reopening, with people returning to work and tourism resuming, says data analytics firm Nielsen Thailand.
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Lazada sees hefty customer surge
Business, Suchit Leesa-nguansuk, Published on 30/10/2021
» Driven by the pandemic, e-commerce pioneer Lazada saw the number of shoppers surge 1.5 times from 2020 to 2021 and sales orders double while retaining the leading position in the segment with more than 30 million active users per month.
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Lockdown hikes TV viewing
Business, Suchit Leesa-nguansuk, Published on 24/04/2020
» Thais' average TV viewing time rose by half an hour last month as more people spend time at home, while the pandemic pushed down ad spending across media except the internet, says Nielsen, a measurement and data analytics firm.
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Epson mulls revenue revision as consumer spending stalls
Business, Suchit Leesa-nguansuk, Published on 29/11/2019
» Epson Thailand, the local operating unit of the Japanese printer maker, may revise down its revenue growth outlook to flat for its fiscal year, citing the economic woes that are taking a toll on consumer spending.
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Ad spending set to rise 5%
Business, Suchit Leesa-nguansuk, Published on 07/03/2019
» Thailand's advertising spending this year is expected to increase by at least 5% thanks to growth in digital and outdoor advertising, according to the Advertising Association of Thailand.
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Thailand's digital advertising poised for growth
Business, Suchit Leesa-nguansuk, Published on 16/01/2019
» Digital advertising in the country this year should reach 124 billion baht, marking growth of 4.8%, thanks to consumer sentiment rebounding, the upcoming general election, government stimulus and fast online media growth, says a marketing and media network.
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Epson looks to leave mark in outdoor ads
Business, Suchit Leesa-nguansuk, Published on 22/07/2017
» Growth in outdoor media advertising has boosted the large-format printer (LFP) market, says a Japanese printing firm.
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Hot for hotspots
Business, Suchit Leesa-nguansuk, Published on 06/10/2014
» The amount of mobile data generated in Thailand is staggering and shows no sign of slowing down, driven by the insatiable demand for innovative smartphones and tablets as well as mobile applications and video content.
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