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Showing 1-4 of 4 results
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Soft power sells best when not force-fed
Arusa Pisuthipan, Published on 07/08/2023
» South Korea knows how to sell its products. Apart from K-entertainment, the country has also popularised K-merchandise through pop culture. From fried chicken and ramyeon cup noodles to egg drop sandwiches and soju, instant coffee and dietary supplements, we have seen countless products from South Korea in series and movies successfully create a huge customer base in Thailand.
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Celebrating the Lunar New Year through pictures
Life, Arusa Pisuthipan, Published on 10/02/2021
» Chinese New Year celebrations in Thailand will be different this year. With a new surge in Covid-19 cases coupled with the year-long pandemic, many festive events have been cancelled to curb the spread of the virus. Therefore, it is no surprise that the Bangkok Metropolitan Administration decided to cancel the Lunar New Year celebration in Chinatown this year.
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Reinventing Thai silk
Life, Arusa Pisuthipan, Published on 07/05/2019
» Iconcraft, a platform in Iconsiam where Thai artists and craftsmen can showcase their talent, recently launched its newest fashion brand, Sane Sober. The brand is a brainchild of new-generation designers Thanart Boramanand and Yanakorn Phattrawanit.
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A close-up view of Siamese fighting fish
Life, Arusa Pisuthipan, Published on 16/04/2019
» Following the announcement naming the Siamese fighting fish as Thailand's national aquatic animal earlier this year, Iconsiam is holding "The Iconic Siamese Fighting Fish", an event aimed to highlight the value of the water creature, from April 19-23 at Iconsiam on Charoen Nakhon Road.
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