Showing 1 - 10 of 111
Marketer YDM secures B90m shot from trio
Business, Nanat Suchiva, Published on 05/07/2018
» InTouch Holdings Plc, Government Saving Bank and the Stock Exchange of Thailand (SET) have invested more than 90 million baht in the digital marketing company YDM Thailand.
Sponsor cap curbs World Cup media spending
Business, Nanat Suchiva, Published on 13/06/2018
» A limit of nine media sponsors for the upcoming World Cup has caused total media spending in Thailand to grow only 4% or almost 90 billion baht, despite a previous projection of 6-7%, says Media Intelligence (MI).
Internet, TV touted as ad kings
Business, Nanat Suchiva, Published on 29/05/2018
» TV and internet are still the major sources of advertising in Thailand, says Media Intelligence.
Stronger ICT syllabus urged
Business, Nanat Suchiva, Published on 17/05/2018
» The government should endorse more intensive ICT courses to stay competitive in the digital transformation era, say the Thailand Development Research Institute (TDRI) and the Digital Economy Promotion Agency (Depa).
Bangkok Post Group aims to ride recovery
Business, Nanat Suchiva, Published on 27/04/2018
» Bangkok Post Group aims to bounce back this year on the back of an improving economy and the company's focus on digital and event businesses.
Quality essential to Thais piercing Chinese market
Business, Nanat Suchiva, Published on 26/04/2018
» Thai entrepreneurs should focus more on product quality than quantity and study insights into the Chinese market to pave the way for long-term market penetration, says AVG Thailand.
Digital TV tops spending table
Business, Nanat Suchiva, Published on 19/04/2018
» Advertising spending on digital TV in March was a standout, with over 6.5 billion baht, amid decreasing value in traditional channel, cable and satellite platforms.
Index, Thai AirAsia organise running event to benefit Bali
Business, Nanat Suchiva, Published on 04/04/2018
» In a bid to promote tourism in Bali and Thailand, Index Creative Village Plc, Thailand's leading event and expo organiser, is joining with Thai AirAsia to hold Bali Kilorun 2018.
Zense diversifying programme outlets
Business, Nanat Suchiva, Published on 24/03/2018
» Zense Entertainment Co, an event manager and provider of variety and game show content, will focus on multi-platform outlets to capitalise on the digital era.
'Love Destiny' success fleeting
Business, Nanat Suchiva, Published on 23/03/2018
» The astounding popularity of period soap opera Love Destiny has ignited a boom that has expanded from digital TV to tourism, retail, and food and beverage.