Showing 1-10 of 161 results
-
BEC-Tero: Industry unity key
Business, Nanat Suchiva, Published on 04/07/2018
» Business diversification is a path to success, but sustainable growth by using online expertise to help other media operators is more important, says BEC-Tero Entertainment.
-
Internet, TV touted as ad kings
Business, Nanat Suchiva, Published on 29/05/2018
» TV and internet are still the major sources of advertising in Thailand, says Media Intelligence.
-
Sponsor cap curbs World Cup media spending
Business, Nanat Suchiva, Published on 13/06/2018
» A limit of nine media sponsors for the upcoming World Cup has caused total media spending in Thailand to grow only 4% or almost 90 billion baht, despite a previous projection of 6-7%, says Media Intelligence (MI).
-
'Love Destiny' success fleeting
Business, Nanat Suchiva, Published on 23/03/2018
» The astounding popularity of period soap opera Love Destiny has ignited a boom that has expanded from digital TV to tourism, retail, and food and beverage.
-
Major launches campaign with Disney
Business, Nanat Suchiva, Published on 31/10/2017
» Major Cineplex Group Plc is joining hands with Walt Disney Thailand Co to launch the "Year of Marvel at Major Cineplex" campaign, aiming to generate more than 1 billion baht next year from Marvel Studios' coming movies and exclusive souvenirs.
-
Documentaries make a comeback
Business, Nanat Suchiva, Published on 15/08/2017
» Amid proliferating singing contests and soap operas on Thai television, documentaries have a tougher road to luring audiences, let alone advertisers.
-
TrueVisions banks on lakorn
Business, Nanat Suchiva, Published on 13/06/2017
» TrueVisions, the country's biggest pay TV operator, says Thai drama series are set to take over Southeast Asia and mainland China as locally made entertainment surges in popularity.
-
Mushroom eyes Vietnam
Business, Nanat Suchiva, Published on 24/01/2017
» Mushroom Television Co, a subsidiary of SET-listed Post Publishing Plc, has clinched a deal with Life TV Co to broadcast one of its TV programmes in Vietnam. The firm hopes to generate 30 million baht this year from the agreement.
-
Digital TV campaign reaches 77%
Business, Nanat Suchiva, Published on 14/12/2016
» Public awareness of digital TV has risen significantly during the past six months, with the format now reaching 77% of the population, according to Obtainment Co.
-
Magazines must turn the page
Business, Nanat Suchiva, Published on 21/10/2016
» Magazines have had a rough go of it and recent closures of leading publications reflect the great impact of free online information.
Your recent history
-
Recently searched
-
Recently viewed links