Showing 1-10 of 19 results
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Creativity called for amid ad disruption
Business, Sasiwimon Boonruang, Published on 20/03/2018
» The advertising industry is no exception to the growing list of businesses that have been disrupted by digital technology, as consumers are less likely to view advertising.
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Real-time data, QR codes to pace 2018 trends
Business, Sasiwimon Boonruang, Published on 30/11/2017
» Real-time data, personalisation and quick response (QR) codes will be the top three trends in digital and social media next year, says Thoth Zocial, a provider of social data analytics services.
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Spotify comes to Thailand
Life, Sasiwimon Boonruang, Published on 30/08/2017
» Music streaming has taken off in Thailand in recent years with Thai audiences gradually becoming familiar with the local music service Joox, which seemed to dominate the market.
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ADI: Region lags in purchases via mobile
Business, Sasiwimon Boonruang, Published on 13/07/2017
» Southeast Asia has seen significant gains in smartphone traffic and conversions, but still lags other countries, according to Adobe, the world's leader for digital transformation.
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Putting it on the Line
Life, Sasiwimon Boonruang, Published on 15/03/2017
» Hello Kitty, Doraemon, Mickey Mouse, Pokémon -- these foreign characters and many more have been dominant with Thai consumers for decades.
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The IT future beckons
Life, Sasiwimon Boonruang, Published on 07/09/2016
» What are the next big things? According to a new study by International Data Corp (IDC), a leading analyst firm, the mega trends are Internet of Things (IoT) and the next generation of security and cognitive systems that will lead the next wave of technologies and Thailand will have to get ready to embrace them.
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Machine: Man's best friend
Life, Sasiwimon Boonruang, Published on 02/09/2015
» Connectivity and convergence, urbanisation, social trend and "home-centring" are the four mega trends that will impact on aspects of economy, business, society, culture and people's lives, according to technology giant Samsung Electronics.
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Myanmar wins big at Asean Animation Contest 2014
Life, Sasiwimon Boonruang, Published on 10/09/2014
» 'Don't Let The Creativity Fall" by the Linn Htet Maw team from Myanmar took first prize at the Animation Contest for Asean, recently held at Software Expo Asia 2014 in Bangkok.
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Hatching plans
Life, Sasiwimon Boonruang, Published on 07/05/2014
» When it comes to Thai start-ups, developers are encouraged to think big. Instead of focusing solely on applications or computer programs catering solely to Thai users, creators should expand and look at the regional market, too.
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Uber remedy for the taxi blues?
Life, Sasiwimon Boonruang, Published on 16/04/2014
» An office worker who regularly needs to call a cab to take her home from her workplace, Supatra has often been frustrated with the quality of service provided by Bangkok taxi drivers. But now that she's started using a mobile app called Uber to organise taxi rides, she says there's been a vast improvement in the experience.
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