Showing 1-10 of 54 results
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Thai TV drama firm seeks global soft power
Business, Phusadee Arunmas, Published on 27/04/2024
» Be On Cloud, a company known for producing popular Boys Love or Y Series TV dramas, aims to promote Thailand's soft power and local products on the global stage through its series.
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Mini-dramas key to pushing soft power
Business, Phusadee Arunmas, Published on 22/03/2024
» The Commerce Ministry recommends entrepreneurs use mini-dramas to promote the country's soft power to the global market in terms of culture, traditions and tourism.
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Hospitality industry takes centre stage
Business, Phusadee Arunmas, Published on 07/03/2024
» The Commerce Ministry aims to position Thailand as the epicentre of the hotel, restaurant and catering (HoReCa) industry in Asia.
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Service sector to liberalise
Business, Phusadee Arunmas, Published on 22/01/2024
» The Commerce Ministry looks set to liberalise 10 service businesses this year, such as telecom services, treasury centres and currency exchange businesses.
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Minister calls on Australia to expand trade, investment
Business, Phusadee Arunmas, Published on 27/12/2023
» Commerce Minister Phumtham Wechayachai has called on Australia to expand bilateral trade and investment as well as explore fresh avenues for economic collaboration between the two countries.
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Soft power seen as B4-trillion cash cow
Phusadee Arunmas, Published on 15/12/2023
» The government is seeking to promote Thailand's soft power globally with the aim of generating 4 trillion baht in revenue, according to Deputy Prime Minister Phumtham Wechayachai.
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11 sectors to help generate 4 trillion baht
News, Phusadee Arunmas, Published on 15/12/2023
» The government is seeking to promote Thailand's soft power globally in 11 industries to generate 4 trillion baht, Commerce Minister Phumtham Wechayachai says.
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New campaign to protect soft power
Business, Phusadee Arunmas, Published on 12/12/2023
» The Commerce Ministry vows to take proactive measures to safeguard Thailand's soft power, starting with intellectual property (IP) related to Muay Thai and associated products.
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SME leader calls for upgrade
Business, Phusadee Arunmas, Published on 24/10/2023
» The Federation of Thai SMEs has called on the government to help accelerate improvement in the export capabilities of small and medium-sized enterprises (SMEs), promote direct investment domestically, and establish a trade and branding agency as a new organisation to enhance the competitiveness and income of SMEs.
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Thailand explores trading opportunties with Romania
Business, Phusadee Arunmas, Published on 17/10/2023
» Thailand is poised to explore opportunities in the Romanian market, with the aim of leveraging the southeastern European country as another gateway to the European Union (EU).
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