Showing 1-10 of 92 results
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ZEEL reels in Thai viewers
Business, Saengwit Kewaleewongsatorn, Published on 20/07/2015
» Indian entertainment companies are eyeing the Thai market, aiming to cash in on the rising popularity of Bollywood films and Indian TV series among viewers here.
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GfK: 'Traditional' Thais should be wooed
Business, Saengwit Kewaleewongsatorn, Published on 02/07/2015
» Businesses should integrate global and local consumer insights to seek opportunities and win the hearts of consumers who are influenced by growing urbanisation and technology, says research company GfK Thailand.
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Thailand leads on dual-screen ratings
Business, Saengwit Kewaleewongsatorn, Published on 15/06/2015
» Thailand has introduced the dual-screen system to measure TV ratings on both TV and online media, the first country in Asia-Pacific to do so.
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Thai unit of Chuo Senko restructures
Business, Saengwit Kewaleewongsatorn, Published on 11/06/2015
» SET-listed advertising agency Chuo Senko (Thailand) has undergone a major restructuring to become a holding company and increase its revenue by 10% this year.
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Mullen Lowe shores up local stable
Business, Saengwit Kewaleewongsatorn, Published on 04/06/2015
» Mullen Lowe Group, a New York-based creative agency, has launched a local digital communications unit, Lowe Profero, to strengthen its fully integrated advertising network in Thailand.
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Commercialising Songkran: Pay to enter
Business, Saengwit Kewaleewongsatorn, Published on 13/04/2015
» Event organisers have enjoyed brisk business in the build-up to Songkran celebrations.
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Legacy channels tweak line-ups
Business, Saengwit Kewaleewongsatorn, Published on 31/03/2015
» Channels 3 and 7 plan to launch new programming to fight back against rivals after facing a decline in viewership caused by the emergence of digital TV.
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Plan B eyes provincial push, explores new media forms
Business, Saengwit Kewaleewongsatorn, Published on 27/02/2015
» SET-listed Plan B Media Plc, an out-of-home (OOH) media operator, will spend 300-500 million baht on media network expansion this year to cash in on growing urbanisation upcountry and to diversify into various forms of OOH media.
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Hua Chiew growth taps medical tourism
Business, Saengwit Kewaleewongsatorn, Published on 26/02/2015
» Bangkok's Hua Chiew Hospital, owned by the Poh Teck Tung Foundation, will focus on medical tourism and specialisation in a bid to become a leading medium-sized hospital.
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Ticket broker joins with MasterCard
Business, Saengwit Kewaleewongsatorn, Published on 24/02/2015
» Ticket distributor Thai Ticket Major has partnered with US-based financial services provider MasterCard to expand its customer base in Southeast Asia.
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