Showing 1-10 of 11 results
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Emotions key to unlocking brands' potential
Business, Suchit Leesa-nguansuk, Published on 25/02/2022
» Differentiation and emotional connection driven by design experiences hold the key to unlocking brands' potential to foster customer engagement, says international strategic and design firm Eight Inc.
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A Summer to Remember
Guru, Suthivas Tanphaibul, Published on 06/08/2021
» After a year hiatus, the Tokyo 2020 Olympic Games finally kicked off and will conclude on Sunday. More than 10,000 athletes from 206 countries marched joyously in front of thousands of empty seats (due to Covid-19 restrictions), while millions of sports fans cheered from home. This year's motto is "United By Emotion", expressing the power of sport to connect people from diverse backgrounds from all over the globe. Guru has created a timeline of all the memorable moments till the time of going to print, as well as interesting facts about the Tokyo 2020 Olympic Games, for your reading pleasure.
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Couch surfing
Guru, Eric E Surbano, Published on 30/07/2021
» Most of us dream of walking down the aisle -- the airplane one -- and the awkwardness that comes with trying to find your seat while avoiding people putting their bags in the overhead bins.
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Together at home
Guru, Eric E Surbano, Published on 27/03/2020
» Staying home, barely going out, staying in your PJs for the majority of the day, taking them off to shower some time in the afternoon only to change into fresh cleaner PJs -- welcome to the new normal. I forgot to mention the part where you work from home but let's be honest, are you really working from home or did you just breeze past one season of a TV show you're now re-watching for the fourth time? Nevertheless, we all seem to be confined to our homes for the foreseeable future. You may be the introvert of introverts but even you may get bored and stir-crazy being stuck in one place for a long time. Here are a number of things to give some levity to your lockdown.
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Experts say social media engagement is ripe for ads
Business, Suchit Leesa-nguansuk, Published on 28/02/2020
» Social media use in Thailand has reached maturity, but engagement is still on the rise with about 7.2 billion messages recorded throughout last year, according to social media pundits.
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Gold and glam
Guru, Pasavat Tanskul, Published on 16/11/2018
» Last weekend, eager Bangkokians finally got a chance to wander through the massively enchanting Iconsiam retail and entertainment centre. Co-developed between Siam Piwat, Magnolia Quality Development Corporation and Charoen Pokphand Group, Iconsiam is the biggest retail complex in Thailand, featuring majestic architecture and global stores with luxury brands to provide a shopping experience unlike any other (minus the heavy traffic that comes with it).
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New York art duo transforms Siam Center
Life, Published on 24/09/2019
» Siam Center invites everyone to explore the world of art installations by world-renowned illustration duo Craig Redman and Karl Maier, who have recently transformed the shopping center's creative space at Atrium 2 into a more vibrant and colourful spectrum.
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Leadership for ethical practice
Business, Sorayuth Vathanavisuth, Published on 06/09/2018
» Life is not easy for business leaders in these hectic and uncertain times. Besides managing themselves, they must effectively manage their people in order to reach business goals and stay ahead of the competition. They cannot do all of this by themselves. The secret is to manage and work through their people.
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Entering the darkness
Life, James Hein, Published on 03/06/2015
» You may have heard of the terms "Dark Web" or "Deep Web", then again you may not have. First of all these two terms refer to different things. The first is a series of websites that provide illegal services, such as ordering drugs, and a range of other things typically purchased using Bitcoins. The second refers to all the unindexed sites that exist across the World Wide Web. According to some reports, Google indexes about 16% of the internet, leaving the majority of sites not findable through most search engines.
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Archetypes and your brand
Business, Detlef Reis, Published on 20/11/2014
» Have you ever noticed that some people you meet remind you of others you have known? That character types recur in myth and the narrative arts? These character classes are called archetypes, and you can use them to learn about yourself as well as your brand.
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