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Showing 1-6 of 6 results
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'Destiny' puts TV content at centre stage
News, Srisamorn Phoosuphanusorn, Published on 22/03/2018
» The massive viewership of period soap opera <i>Buppe San Nivas</i> (Love Destiny) offered a beacon to troubled TV operators, by showing consumers will not abandon their old TV screens as long as the content is good enough to keep them glued to the sofa.
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Carabao vies to energise overseas sales
Business, Srisamorn Phoosuphanusorn, Published on 28/02/2018
» Carabao Group (CBG) plans to invest 20 billion baht in operations and marketing to juice up its energy drink presence in Britain and China, as the company strives to increase its export revenue to more than half of total turnover.
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Channel 3 set for rebranding after 47 years
Business, Srisamorn Phoosuphanusorn, Published on 11/07/2017
» Channel 3 operator BEC World Plc is seeking to rebrand for the first time since its founding in 1970, as the company strives to pivot towards online advertising and seize competitive advantage in the rapidly changing digital TV market.
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Baidu Thailand reveals marketing platform
Business, Srisamorn Phoosuphanusorn, Published on 03/03/2017
» Chinese internet giant Baidu is diversifying away from its single-search advertising business into online marketing consultancy and video content services in Thailand as it strives to create new, more profitable revenue streams.
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HotNow comes to the rescue
Business, Srisamorn Phoosuphanusorn, Published on 13/08/2015
» Have you ever been in an unfamiliar area and stopped to ask someone for directions or where you could find the nearest popular restaurant or entertainment spot? A location-based service (LBS) recently rolled out by HotNow can help.
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The 'Lamborghini of tablets' arrives
Business, Srisamorn Phoosuphanusorn, Published on 14/10/2013
» Wacom Co of Japan is the latest tablet maker to enter the Thai market, drawn by the high growth that makes it one of the most lucrative markets in the world.
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