Showing 1 - 10 of 48
Digital TV: Survival of the fittest
Business, Saengwit Kewaleewongsatorn, Published on 06/07/2015
» Only a few digital TV operators are expected to survive and flourish in the highly competitive broadcasting industry, and some are now adjusting business strategies to stay ahead of the others.
TrueVisions adjusts picture
Business, Saengwit Kewaleewongsatorn, Published on 03/07/2015
» TrueVisions, Thailand's leading pay-TV operator, is set to expand its premium subscriber base to compensate for the loss of mass subscribers who have been hit by the economic slowdown.
PPTV kicks off coverage of English football after deal
Business, Saengwit Kewaleewongsatorn, Published on 25/06/2015
» Bangkok Media and Broadcasting Co, operator of the PPTV digital TV channel, has been given exclusive rights by CTH to broadcast 26 English Premier League (EPL) football matches on its channel in the 2015-16 season.
Thailand leads on dual-screen ratings
Business, Saengwit Kewaleewongsatorn, Published on 15/06/2015
» Thailand has introduced the dual-screen system to measure TV ratings on both TV and online media, the first country in Asia-Pacific to do so.
BEC delivers 'happiness' with rejig
Business, Saengwit Kewaleewongsatorn, Published on 11/06/2015
» Three digital TV channels owned by BEC World Plc have reshuffled their schedules, adding numerous soap operas for the second half of the year.
Rural push for online media
Business, Saengwit Kewaleewongsatorn, Published on 18/03/2015
» MInteraction, a digital media agency under GroupM, urges brands to be aware of new internet users from rural areas who will help drive online media to become a mass outlet.
BMB earmarks B1.6bn to enhance content, eyes top-5 spot
Business, Saengwit Kewaleewongsatorn, Published on 27/01/2015
» Bangkok Media and Broadcasting Co (BMB), operator of PPTV Channel, plans to spend 1.6 billion baht this year for content enhancement with the goal of becoming a top-five digital channel.
TrueVisions offers HD satellite box
Business, Saengwit Kewaleewongsatorn, Published on 16/01/2015
» TrueVisions, the country’s leading pay-TV operator, has stimulated the satellite TV market by launching its C-band set-top box yesterday to broaden the free-view subscriber base and meet its target of 6 million households within three years.
PPTV-Rapa accord to enhance content
Business, Saengwit Kewaleewongsatorn, Published on 30/12/2014
» Bangkok Media and Broadcasting Co, the operator of PPTV channel, has signed a memorandum of understanding (MoU) with the Korea Radio Promotion Association (Rapa) to exchange broadcasting know-how and enhance content.
Content is king for TV channels
Business, Saengwit Kewaleewongsatorn, Published on 27/12/2014
» Media agencies are advising TV channels with low ratings to improve their content or be left behind and not have viewers' attention.