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Fresh wave threatens media spending
Business, Suchit Leesa-nguansuk, Published on 17/04/2021
» Thailand's media spending is expected to grow less than 5% in 2021, down from a previous estimate of 8-10% following a fresh wave of the pandemic, says Media Intelligence (MI), a media planning and creative agency.
Iflix acquisition sign of consolidation
Business, Suchit Leesa-nguansuk, Published on 26/06/2020
» Chinese tech giant Tencent's move to purchase Iflix, a video streaming platform operating in 13 countries including Thailand, shows the subscription video-on-demand (SVOD) market is crucially competitive and mergers and acquisitions in this segment should continue, according to industry analysts.