Showing 1 - 5 of 5
Emotions key to unlocking brands' potential
Business, Suchit Leesa-nguansuk, Published on 25/02/2022
» Differentiation and emotional connection driven by design experiences hold the key to unlocking brands' potential to foster customer engagement, says international strategic and design firm Eight Inc.
In the driver's seat
Asia focus, Nareerat Wiriyapong, Published on 14/12/2020
» Ramesh Narasimhan has loved cars since he was young. The holder of an MBA from Australia's Monash University has turned his passion for cars into a successful career, and two decades on he still finds it fun to come to work every day.
Nissan mum on discontinuation report
Business, Lamonphet Apisitniran, Published on 09/09/2020
» Nissan is choosing not to comment further on a report that it has ended production of Sylphy, Teana and X-Trail models in Thailand but says it's confident in marketing new vehicles, including electric models.
Nissan's unions unfazed by jobs cut
Business, Piyachart Maikaew, Published on 26/07/2019
» Nissan's two labour unions in Thailand are not worried about Nissan Motor Corporation's announcement to cut 12,500 jobs worldwide, saying two car plants in Samut Prakan have high use rates and sell to both local and overseas markets.
EV prices to approach B1m in 3-5 years as market develops
Business, Erich Parpart, Published on 14/06/2019
» Increasing competition, the arrival of charging stations and lower production costs will drive down the price of an electric vehicle (EV) to a more affordable 1 million baht within 3-5 years, says Yossapong Laoonual, president of the Electric Vehicle Association of Thailand.