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Life, Duangphat Sitthipat, Published on 24/12/2015
» Nobody doubts the fascinating success of South Korea's entertainment industry. In fact, if there is a catalyst for the country's tourism industry to be at the forefront of Asia's travel scene today, it is more or less the government's smart efforts to exploit K-Pop and K-Drama by exporting them across the region and then turning the country into a dreamy destination for those swept up by the ensuing epidemic known as hallyu, or Korean Wave.