Showing 21 - 30 of 82
Still life left in struggling newspaper giants
Business, Nanat Suchiva, Published on 23/08/2017
» Are newspapers dying? The question has been widely debated and sounds dreadful to print journalists in Thailand right now.
VGI: Ad bundles work best on BTS and beyond
Business, Nanat Suchiva, Published on 09/08/2017
» SET-listed VGI Global Media Plc, which provides media space on Bangkok's skytrain system, is ramping up its integrated media advertising platform, combining online (big data) and offline advertising media in a bid to tap the younger generation and the growing popularity of the city's mass transit system.
Index looks to thwart slowdown
Business, Nanat Suchiva, Published on 01/08/2017
» Event organisers expect flat growth in the sector this year as brands spend more prudently on events, according to one key executive.
Do or die time for digital TV operators
Business, Nanat Suchiva, Published on 24/07/2017
» After three years of digital TV operations, a clear-cut picture is emerging of those who will rise and those who will fall by the wayside.
Mr Expo reflects on the big event
Business, Nanat Suchiva, Published on 22/07/2017
» Kriengkrai Kanjanapokin is putting long hours into organising the Thai pavilion at Expo 2017, a three-month event in Astana, Kazakhstan, but for him every day is relaxed.
Magazines hit hardest in ad spending's downward spiral
Business, Nanat Suchiva, Published on 13/07/2017
» Total media advertising spending in Thailand continued to decline in the first half of 2017 due to the still fragile economic recovery, Nielsen Thailand reports.
OTT: NBTC wins over more advertisers
Business, Nanat Suchiva, Published on 30/06/2017
» The last batch of Thailand's top 10 advertising spenders have agreed to comply with the national telecom regulator's directive to stop advertising on over-the-top (OTT) platforms that refuse to register with the authority.
Sector girds for slowdown over cremation period
Business, Nanat Suchiva, Published on 27/06/2017
» Media companies will not be troubled by pressing pause on ads during the royal cremation ceremonies for the late King Bhumibol Adulyadej in October, as they have plenty of time to prepare and talk to advertisers, says the Media Agency Association of Thailand (MAAT).
TrueVisions banks on lakorn
Business, Nanat Suchiva, Published on 13/06/2017
» TrueVisions, the country's biggest pay TV operator, says Thai drama series are set to take over Southeast Asia and mainland China as locally made entertainment surges in popularity.
Luxury brands still draw wealthy Asians
Business, Nanat Suchiva, Published on 23/05/2017
» Despite the global economic downturn, some 65% of wealthy Asian shoppers still spend on luxury brand-name products when they go abroad, says Publicis Media.