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The Mall Group Goes Full Throttle on ‘Retailtainment’
Published on 04/03/2026
» Amid the challenges facing the retail industry in the era of e-commerce and digital disruption, experience and emotional engagement have become key factors that differentiate the online world from bricks-and-mortar retail. The Mall Group is moving forward to reaffirm its Retailtainment strategy with a major summer campaign called The Mall Lifestore Summer-Cation 2026: House of Friends. This campaign is designed to be more than just a seasonal promotion. It is an experiment in the “Entertainment-Driven Retail” model, harnessing the power of the Fandom Economy as the main mechanism to simultaneously drive foot traffic, engagement and spending.
Final suspect in B2m Pattaya robbery case arrested
Amporn Sangkaew, Published on 04/03/2026
» CHON BURI – A British national, who was the fourth and final suspect in the 2-million-baht robbery case in Pattaya, has been arrested in Bang Lamung district.
IRPC & TOA Paint Launch IBIC for Industrial Coatings, Elevating Thai Industry.
Published on 04/03/2026
» Terdkiat Prommool, President and Chief Executive Officer of IRPC Public Company Limited (right), and Dr Worawut Chaiyosburana, Chief Executive Officer of Beger Co Ltd (left), signed a joint venture agreement to establish IBIC Co Ltd (IBIC) to operate a business in industrial steel-structure paints and coatings. The signing ceremony was presided over by Prasong Intaranongpai, Senior Executive Vice President, Downstream Petroleum Business Group Alignment, PTT Public Company Limited (centre), at the Suanson Room, Energy Complex Building B, Bangkok.
Thai massage industry set for overhaul
News, Post Reporters, Published on 04/03/2026
» The Department of Thai Traditional and Alternative Medicine (DTAM) says it is working on a comprehensive upgrade of the country's traditional Thai massage industry.
EC boss walks tightrope of trust amid MP endorsements
News, Jutamas Tadthiemrom, Published on 04/03/2026
» As the Election Commission (EC) prepares to endorse party-list MPs on Wednesday, its chairman Narong Klunwarin stands at the centre of intensifying scrutiny over the recent general election.
International school growth nears plateau
News, Jutamas Tadthiemrom, Published on 04/03/2026
» Thailand's decade-long surge in international schools is approaching a plateau, as falling birth rates and demographic shifts threaten to curb expansion in a sector that has nearly tripled in size since 2014.
Cambodia absence highlights fragile trust
News, Poramet Tangsathaporn, Published on 04/03/2026
» Cambodia's absence from the Cobra Gold military drill this year signals a persistent lack of trust between Thailand and Cambodia, analysts say.
Lamphun rushes to contain wildfires
News, Post Reporters, Published on 04/03/2026
» Authorities have intensified firefighting efforts in Pa Sang district in the northern province of Lamphun after wildfires spread across steep mountainous terrain, making ground operations hazardous.
Rights body condemns Iran strikes
News, Nattaya Chetchotiros and Poramet tangsathaporn, Published on 04/03/2026
» The National Human Rights Commission (NHRC) has condemned military strikes on Iran and urged an immediate halt to the violence.
Middle East situation affected 134 flights at Thai main airports
Online Reporters, Published on 01/03/2026
» Airports of Thailand (AoT) reported Sunday night that the Middle East situation has affected 134 flights at its four main airports since Saturday. Of the affected flights, 99 were cancelled.