BUSINESS

Protecting your brands and trademarks in the AEC

Business, Tilleke & Gibbins International Ltd, Published on 22/01/2016

» The Asean Economic Community (AEC) officially came into being on Dec 31, ushering in promises of change that businesses should adequately prepare for. Among these preparations is the resolute need to protect your intellectual property and be aware of any potential pitfalls. In this article, we discuss brand protection in the AEC and other issues important to brand owners.