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Search Result for “brand reputation”

Showing 1 - 10 of 771

OPINION

For buses, safety first

Oped, Editorial, Published on 19/02/2026

» The government's attempt to raise the standards of public buses powered by compressed natural gas (CNG) by means of a "safety rating list" is welcome news, despite being long overdue.

OPINION

Not data-driven

Oped, Postbag, Published on 18/02/2026

» Re: "Harnessing data to boost road safety", (BP, Feb 17). Your special report today highlights a government initiative to tap into Japanese data collection in an effort to reduce the catastrophic number of people killed on Thai roads every year.

OPINION

Politics at the border

Oped, Editorial, Published on 06/02/2026

» Amid a fierce election campaign, Bhumjaithai -- once a mid-sized party -- has ridden a wave of nationalism, becoming a force to be reckoned with in Sunday's poll.

OPINION

Shaping Thailand's tourism future

Oped, Kulit Kiartsritara, Published on 22/01/2026

» The era of volume is dead. The next decade of Thai tourism will and must be shaped not by the number of arrivals, but by the economic value generated by those arrivals.

OPINION

Is it worth it? Seeing through the marketing traps

Rattanan Wangkanjana, Published on 21/01/2026

» As purchasing power weakens and living costs soar, daily expenses shock Bangkok residents.

OPINION

Plentiful policy on offer

Oped, Editorial, Published on 19/01/2026

» Thailand is heading towards a consequential general election on Feb 8. In the weeks leading up to polling day, voters have been bombarded with policy proposals from across the political spectrum. Many are attractively packaged and, if fully realised, would seemingly transform the country overnight.

OPINION

Let's hope 2026 is not too amazing

Roger Crutchley, Published on 04/01/2026

» Well here we are on the fourth day of a brand new year. I trust everyone is holding up well after the festivities because it can be quite gruelling pretending to behave in a jovial fashion if you are not feeling jovial at all.

OPINION

Exit the Snake, enter the Horse

News, Curtis S Chin and Jose B Collazo, Published on 30/12/2025

» As we bid farewell to 2025, and welcome 2026 -- and soon, the lunar Year of the Horse -- we once again highlight the winners and losers of the year gone by in Asia.

OPINION

Impunity in military courts must end

Editorial, Published on 21/12/2025

» The Anutin government's sudden dissolution of Parliament has frozen a long list of bills that would have nudged Thailand toward a more open and accountable society.

OPINION

The battle over truth, reputation

News, Thasanai Chaiyakwaeng, Published on 17/12/2025

» In today's hyper-connected world, information travels at lightning speed -- often outpacing the truth. This rush to premature judgement, fuelled by viral posts and incomplete narratives, can devastate reputations overnight. Individuals, corporations, and even government agencies have found themselves tried in the court of public opinion long before any judicial verdict.