Showing 1 - 10 of 137
Consumer market is always changing
Business, Published on 25/12/2025
» Rapid shifts are occurring in the Thai property, retail, technology and mobility sectors, as sustainability shapes malls, demand in the residential housing rental market in Greater Bangkok rises, live commerce and artificial intelligence transform consumption, and the electric vehicle market faces uncertainty following expiring incentives.
2026 media spending set to grow less than 1%
SUCHIT LEESA-NGUANSUK, Published on 16/12/2025
» The value of media advertising in Thailand is expected to grow by less than 1% in 2026 to 86.2 billion baht due to ongoing economic challenges.
Savvy execs riff on CEO branding strategies
Business, Suchit Leesa-nguansuk, Published on 20/10/2025
» In the digital era, a number of well-known chief executives are breaking free from the conference room to capitalise on social media, seeking to brand themselves, talk to customers and build fan communities to strengthen their businesses.
New movies out this week: Oct 2-8
Guru, Nianne-Lynn Hendricks, Published on 02/10/2025
» New releases that hit cinemas in Thailand, including highlights from the Bangkok International Film Festival 2025
New central bank chief promises cooperation but vows independence
Reuters and Bloomberg, Published on 01/10/2025
» Thailand's new central bank chief said on Wednesday that he will maintain the independence of the Bank of Thailand (BoT) while collaborating with the government to address the country's economic challenges.
Innocent victims of the mule crackdown
Business, Somruedi Banchongduang, Published on 22/09/2025
» In recent days, public complaints have surged over the suspension of money transfers and payments via digital platforms, largely linked to authorities' crackdown on mule accounts.
Unlikely ally
Oped, Postbag, Published on 07/08/2025
» Re: "Cambodia is 'cosying up to US'", (BP, Aug 4).
Time to act on information warfare
Oped, Pawat Satayanurug, Published on 01/08/2025
» As tensions escalate along the Thai-Cambodian border, the unfolding conflict has become not only a confrontation of arms but also a war of narratives. For many in Thailand, this is the first time war has felt real. Not distant, not historical, but tangible: fighter jets in the sky, news of casualties, fear seeping into the national consciousness.
State earns weak marks for messaging during tension
Business, Suchit Leesa-nguansuk, Published on 31/07/2025
» Social media platforms in Thailand recorded 2.6 million messages in July about Thailand-Cambodia border tensions, with Facebook, YouTube and X, formerly called Twitter, the top three channels.
Thai ad spending growth forecast trimmed
Business, Suchit Leesa-nguansuk, Published on 31/07/2025
» Local ad and marketing spending this year is expected to expand only 1.5%, reaching 87 billion baht, according to digital media agency Media Intelligence Group (MI).