BUSINESS

Calm down and communicate

Asia focus, Patpon Sabpaitoon, Published on 10/02/2020

» Retail politics is no longer as relevant and essential in the age of social media. Politicians don't have to appear before the masses at local events or attend press briefings to get their message heard. They can stage their own briefing with a single click, anytime, anywhere. It may be even more cost-effective than traditional approaches.