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Search Result for “strategy”

Showing 1 - 10 of 262

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Burger King aims to maintain 20% hike in sales

Business, Pitsinee Jitpleecheep, Published on 06/12/2023

» Burger (Thailand) Co, the local operator of Burger King, is aiming for a 20% increase in sales for a second consecutive year in 2024.

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Siam Piwat unveils Korean fashion tie-up

Business, Pitsinee Jitpleecheep, Published on 30/11/2023

» Siam Piwat Co, the operator of Siam Discovery, has teamed up with Shinsegae, the leading South Korean luxury department store, to offer popular Korean fashion labels at the mall to enhance its status as a Korean hub and entice younger shoppers.

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GENERAL

Do Day Dream opts to revise down sales growth forecast

Business, Pitsinee Jitpleecheep, Published on 28/11/2023

» Do Day Dream Plc, the maker and distributor of SnailWhite skincare products, has revised its sales growth projection for this year down to 10% from its initial forecast of 20%, blaming several negative factors affecting consumer sentiment.

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Kacha Brothers rejigs strategy

Business, Pitsinee Jitpleecheep, Published on 25/11/2023

» Nearly two decades after establishing its own food and dessert brands, Kacha Brothers Co, the operator of Kyo Roll En dessert cafe under the Kewkacha family, the owners of Safari World, has redefined its strategy for sustained long-term growth.

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Thai Silk shifts to iconic lifestyle company

Business, Pitsinee Jitpleecheep, Published on 21/11/2023

» The Thai Silk Co, the operator of the Jim Thompson brand, is undergoing a transformation from a silk-focused enterprise to a pioneering iconic lifestyle company, with plans to diversify into the hotel and homeware sectors over the next 3-5 years.

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CMG puts Korea's Fila in the spotlight

Business, Pitsinee Jitpleecheep, Published on 20/11/2023

» Driven by the growing popularity of Korean pop culture, including music, TV series and cuisine in Thailand, Central Marketing Group (CMG), the authorised marketer of the Fila sports fashion brand, plans to harness this cultural influence to propel the Fila brand into the spotlight among Gen Z and millennial customers in 2024.

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Carabao vows to fill gaps in the beer market

Business, Pitsinee Jitpleecheep, Published on 10/11/2023

» Carabao Group, the energy drink manufacturer, is set to tap Thailand's 260-billion-baht beer market following the introduction yesterday of its Carabao and Tawandang beer brands.

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Oodles of noodles

Business, Pitsinee Jitpleecheep, Published on 06/11/2023

» Instant noodles have undergone a remarkable transformation in recent years, evolving from a humble household, factory or office staple into a diverse and innovative dish.

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Sappe grows a global brand

Business, Pitsinee Jitpleecheep, Published on 30/10/2023

» Building a global brand for products is a formidable task, but it remains a dream for both small and large companies.

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Outlet Mall sets out growth plans amid tourism recovery

Business, Pitsinee Jitpleecheep, Published on 14/10/2023

» The pandemic had a profound impact on business sales, leading many operators to either exit the market or adopt a partnership strategy.