Showing 1 - 6 of 6
Getting soft power right
Life, Published on 08/01/2024
» After three months in office, the Srettha Thavisin government has raved on about populist policies in the guise of digital wallets and soft power projects that will create income to boost our declining economy. With optimism, we learned that Paetongtarn Shinawatra, Pheu Thai party leader and head of the National Soft Power Strategy Committee (NSPSC), has drafted a budget of 5.1 billion baht to boost festivals and creative industries. It is welcoming news to hear this government is priortising art, music, literature, design, fashion, film, food, games, sports and festivals as essential sources for the creative economy. Where this enormous chunk of budget will come from, like digital wallets, remains to be seen.
Feeling the pulse of the land
News, Published on 29/06/2020
» Tourists come and go, but those who stay long enough can feel the pulse of the new land. Israelis, their top envoy in the kingdom said, have been won over by the goodwill and warmth shown by Thais.
Battle to nourish young minds
News, Dumrongkiat Mala, Published on 03/01/2020
» The Education Ministry has announced it will take tough action against schools caught misusing funds for school lunches after the scandal came to light last year.
Celebrity Handbook
Guru, Pasavat Tanskul, Published on 10/05/2019
» Dear global celebrities, iconic superstars and social influencers,
Villages interpret late King's philosophy
News, Anchalee Kongrut, Published on 13/10/2018
» Love for King Bhumibol Adulyadej, or Rama IX, is still running deep among Thais two years after the highly revered monarch passed away at the age of 88 on Oct 13, 2016.
Building a company that lasts
Life, Usnisa Sukhsvasti, Published on 22/02/2018
» The United Nations Sustainable Development Goals (SDGs) are not merely a global agenda or war cry for sustainable development that is being taken up by governments around the world. To move forward towards global prosperity, there has to be a balance and interaction between economic and social health. As such, business corporations have an equal responsibility and, increasingly, a need, to incorporate sustainable practices into their operations and management systems. It is not just a public-relations exercise, but a factor that will give them an edge, and also provide for long-term growth in a world where business no longer caters simply to a small circle of "customers" or "shareholders", but the wider target of "stakeholders".