Showing 1 - 6 of 6
AI double-edged sword in floods
Editorial, Published on 14/12/2025
» The flooding in Hat Yai has exposed not only how inadequate the Thai bureaucracy is in managing a major disaster, especially one involving complex weather data and a high-density urban area, but also how innovative technology like Artificial Intelligence (AI) can be a profound double-edged sword.
Inhaler fuss 'a lesson'
Oped, Editorial, Published on 03/11/2025
» A public debate has erupted following the Food and Drug Administration's (FDA) announcement that laboratory tests found microbial contamination in certain lots of the popular Hong Thai herbal inhaler, one of Thailand's best-known household products, famed among both locals and foreign visitors.
The seeds of soft power
Oped, Editorial, Published on 27/10/2023
» 'Soft power" is becoming a new catchphrase in Thai society. Once seen as political jargon describing a nation's diplomatic prowess at winning friends and influencing others rather than relying on coercion, this new sound bite is being used to describe cultural and creative commodities such as movies, literature, art, traditional Thai sports and food, to name just a few.
Call time on booze rules
News, Editorial, Published on 19/03/2022
» Reports that K-pop superstar Lisa Manoban has become a brand ambassador for a whisky-maker have caused something of a frenzy here in her home country.
Crowe's soft power gift
News, Editorial, Published on 18/10/2021
» The tweeted pictures and messages about Thailand from Hollywood star Russell Crowe come at the right place and time.
'Soft power' just a dream?
Oped, Editorial, Published on 15/09/2021
» Prime Minister Gen Prayut Chan-o-cha is not the first leader to latch onto Thai nationals who have "made it" in the international arena before taking the opportunity to train the light on themselves by talking about Thailand's "soft power" and "creative economy".