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Search Result for “worker engagement”

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LIFE

Claude Cowork AI rattles software world after $830bn rout

Komsan Jandamit, Published on 25/02/2026

» A new wave of “digital co‑workers” from artificial intelligence (AI) firm Anthropic is unsettling technology investors and forcing companies to rethink how office work is done, after its Claude Cowork tool moved decisively beyond chat and into real tasks, from organising files to drafting reports, sending fresh tremors through the global software industry.

LIFE

Brain rot prevention — use less AI and social media

Komsan Jandamit, Published on 12/11/2025

» Artificial intelligence and social media are reshaping how Thais learn and think — and not always for the better. Researchers in Thailand and around the world warn that heavy reliance on artificial intelligence chatbots and endless scrolling through short videos may be eroding cognitive skills, fuelling what many now call “brain rot”.

THAILAND

Thailand making it harder for scam-gang recruiters

Komsan Jandamit, Published on 11/11/2025

» The Immigration Bureau has ramped up efforts to stop foreigners entering the country being recruited to work in call-scam centres in neighbourning countries.

LIFE

Latest 2025 tax rules for foreign workers in Thailand

Komsan Jandamit, Published on 10/10/2025

» Foreigners working legally in Thailand face tighter tax regulations as the Thai government moves to align its tax system with international standards. With over 3.3 million foreign workers registered as of August 2024, Thai authorities are stepping up enforcement to ensure all individuals, foreign workers included, earning income comply with personal income tax obligations.

LIFE

YouTube Works Awards 2025 celebrates Thai creativity that drives real business results

Komsan Jandamit, Published on 25/09/2025

» YouTube has crowned the most impactful and creative campaigns in Thailand at the YouTube Works Awards 2025, spotlighting how brands and creators are turning views into value. The awards reaffirm YouTube’s position as the No.1 platform for return on investment (ROI), delivering 2.9x higher ROI than TV and 1.6x more than other social platforms.