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Apple’s cheapest Mac ever lands in Thailand
Komsan Jandamit, Published on 05/03/2026
» Apple has redrawn the entry line to its laptop range, launching the MacBook Neo as its cheapest Mac ever. The move is a direct shot across the bows of budget Windows PCs and Chromebooks, with Thailand emerging as a key battleground for younger professionals, students and first‑time Mac buyers.
Two wheels reshape Bangkok’s daily commute
Komsan Jandamit, Published on 23/02/2026
» Bangkok’s streets are quietly changing. This time the shift is being driven less by new rail lines or expressways and more by bicycles.
Sonos plugs into Bangkok with debut Thailand store at EMSPHERE
Komsan Jandamit, Published on 11/02/2026
» Sonos has officially planted its flag in Thailand with the opening of its first standalone store in the country, a move that signals both confidence in the local market and a growing appetite for premium home audio. Opened by TC Acoustic, Sonos' authorised distributor in Thailand, the new Sonos Store at EMSPHERE places the global audio brand firmly in the heart of Bangkok's fast-evolving lifestyle scene.