Showing 1 - 10 of 26
Unpacking luxury
Life, Parisa Pichitmarn, Published on 20/02/2026
» In a neighbourhood where gold shop signs glow and street food carts putter past century-old shophouses, Louis Vuitton has checked in. Outside five connecting shophouses and its white, balconied façade, flags spangled with the brand's LV logo flutter alongside the glow of an elegantly lit Louis Vuitton Hotel Bangkok sign.
The man with the killer shorts
Life, Parisa Pichitmarn, Published on 29/11/2024
» The strongest brands usually have a hero product they are instantly recognised for. Hermès has their Birkin bags, Burberry is known for their trench coats and Porsche's 911 sports car is a classic that continues to be coveted.
Properly playful
Life, Parisa Pichitmarn, Published on 31/05/2024
» 'I'd probably just die one day on the job!" is what Sir Paul Smith says when asked if he is ever looking to retire. "Not today I hope, although it is quite comfortable on this sofa. When I retire would be when I feel like I can't contribute to the business any more. But at the moment, I hope and still think I can contribute. Or you can ask Michael [from my team], I'll keep my ears closed."
The scents of success
Life, Parisa Pichitmarn, Published on 27/10/2023
» The luxury bodycare and aroma products all boast very traditional Thai scents like jasmine and lemongrass, but the flagship store they sit in is fashioned like a futuristic science lab -- with circular fluorescent haloes and an awe-inspiring line of glass columns filled with perfume.
Bangkok Noi bling
Life, Parisa Pichitmarn, Published on 25/02/2022
» There's no doubt that Thai wooden houses possess a quaint and charming character you'd be hard-pressed to replicate elsewhere. Therefore, it's somewhat aggravating that they don't enjoy the same fawning over that neoclassical or colonial buildings in Bangkok do when it comes to preservation. Rickety, stilt wooden houses alongside the river may seem common and "normal" for the average Thai, but Bangkok-based Filipina entrepreneur Irma Go has always loved these structures, especially while taking visiting family and friends on boat tours on the sleepy canals of Bangkok.
Your sort of Sretsis
Life, Parisa Pichitmarn, Published on 26/11/2021
» Die-hard fans of the Sretsis fashion brand who want a custom wedding dress by the label -- brace yourselves for this cold, hard limitation. Their creative director Pimdao Sukhahuta will only be able to oversee two clients per year to design a brand-new, one-of-a-kind ensemble for special occasions. Book your slots early because the process to truly understand each bride or wearer's desires requires Pimdao no less than six months to conceive a gown that ticks all your boxes of dreamy extravaganza.
An urban oasis
Life, Parisa Pichitmarn, Published on 30/04/2021
» The thing about the Sretsis fashion brand is that they are not only lauded for their clothes but also for magnificent retail spaces that make a trip to their stores a dreamy visit to the galaxy of Victorian fairy tales, among other fanciful backdrops. As the brand's universe has creatively widened in the past few years, the name has grown to encompass food and beverage (a fine tea parlour), home décor (wallpaper with fantastical beasts) and dining ware (ceramic unicorn candle holders). Earlier this month, the three Sukhahuta sisters unveiled a home -- completely fashioned in the Sretsis style -- for anyone who wants to live in the whimsical flair the brand is so well known for.
Taking it to the slopes
Life, Parisa Pichitmarn, Published on 27/11/2020
» If you are the fashion wild child who has a temperament for winter sports, rejoice in the fact that Sretsis has just unveiled a full-fledged skiwear collection that Sretsis gals (and children!) can take to the slopes. Titled "The Dreamers", the fall/winter 2020 collection features truly show-stopping ski suits, down jackets, overalls and leggings that are not a mere slapping on of cloud, floral and leopard prints onto skiwear.
Beauty runs deep
Life, Parisa Pichitmarn, Published on 27/09/2019
» 'The key thing about anything here is that if you kept it for 100 years from now, it will be twice as beautiful," Alexander Lamont says of his decorative objects, before adding with a laugh, "I know it's not exactly a great way to sell stuff, but it's true. There is nothing that's made from the world today that could say the same."
What lies beneath the sea
Life, Parisa Pichitmarn, Published on 30/08/2019
» A trip to the sea and summer go hand in hand, but if you don't have time to travel to the beach this month, transport yourself by way of afternoon tea at the St. Regis Bangkok. Their latest seasonal set, Gems of the Sea, is a collaboration with Italian jewellery brand MISIS, which turns all the wonders of the Amalfi Coast into delicious and vibrant delectables.