Showing 1 - 10 of 21
Unpacking luxury
Life, Parisa Pichitmarn, Published on 20/02/2026
» In a neighbourhood where gold shop signs glow and street food carts putter past century-old shophouses, Louis Vuitton has checked in. Outside five connecting shophouses and its white, balconied façade, flags spangled with the brand's LV logo flutter alongside the glow of an elegantly lit Louis Vuitton Hotel Bangkok sign.
Meet you at the arena of art
Life, Parisa Pichitmarn, Published on 22/01/2025
» Twenty years young and emerging as an even more sophisticated and inspiring go-to could be one way to describe the current incarnation of Siam Paragon. Extensive renovations that began in early 2024 have transformed the luxury mall into an even more glossy Mecca for high-end brands. But the retail epicentre is also trying to make a visitor's experience better by adding an arena of art that shows pieces by internationally-acclaimed artists from around the world. "We are the pride of Bangkok, and we are moving towards becoming established on the world stage," says Salawit Suviporn, executive vice president, Head of Think Tank at Siam Piwat. "Following Siam Paragon's 'luxury for all' initiative, we understand that everyone's [definition of] luxury is different, so we must cater to every group, age and sex. Art is one thing that binds everything together. The public spaces will showcase art to create wonderful experiences for visitors."
Properly playful
Life, Parisa Pichitmarn, Published on 31/05/2024
» 'I'd probably just die one day on the job!" is what Sir Paul Smith says when asked if he is ever looking to retire. "Not today I hope, although it is quite comfortable on this sofa. When I retire would be when I feel like I can't contribute to the business any more. But at the moment, I hope and still think I can contribute. Or you can ask Michael [from my team], I'll keep my ears closed."
A flare of fantasy
Life, Parisa Pichitmarn, Published on 25/10/2023
» Befitting the impressive scale and presentation that gallery ATT19 can always conjure, their current exhibition "An Orchard In A Box" is a showcase that brings together two of the buzziest names in Thailand's creative industry together. Multi-disciplinary design studio Vinn Patararin and Thai artist Phannapast "Yoon" Taychamaythakool have joined forces to create a visually-stunning showcase -- one that is filled with paintings, live art and digital projections to outfits with pop-up shoulders shaped like strawberries.
For the love of design
Life, Parisa Pichitmarn, Published on 26/03/2021
» When House of Fritz Hansen in Soi Somkid first came to life in 2017, the white house from the 1950s it inhabited was polished into a showroom to display how luxury Danish furniture pieces could fit into a Thai home. Sleek and clean minimalism usually comes to mind at the mention of this Scandinavian name -- but the global rebrand that has been set into motion since last year is injecting quite a popping touch of colours, fun and modernity to its overall aesthetics.
Bonjour, Loubi World!
Life, Parisa Pichitmarn, Published on 30/10/2020
» For the first time ever, heel fanatics will be able to buy themselves a pair of Christian Louboutin shoes for approximately 62 baht. That's a crazy good deal, considering how a pair of shoes from this luxury high-end brand should set you back no less than 20,000 baht. The catch, however, is that all this must be done (and worn) in the Korea-based gaming application Zepeto.
Legend in leather
Life, Parisa Pichitmarn, Published on 30/11/2018
» Nine months seems to be the common amount of time required to create precious masterpieces, both living and stationary.
Pimdao Sukhahuta in the magic hour
Life, Parisa Pichitmarn, Published on 11/10/2018
» As the force behind Sretsis grows from a free-spirited designer into a mature woman, one thing has changed about the way she dresses: her shoes are no longer all-baring.
Nightmaresand daydreams
Life, Parisa Pichitmarn, Published on 07/09/2018
» Elite chooses the best looks and moments from this season's Elle Fashion Week.
On the move
Life, Parisa Pichitmarn, Published on 31/08/2018
» Luggage is a product that must be lasting, but who's to say it shouldn't be injected with some fun and fashion? That's what creative director Victor Sanz brought along with him when he joined the international house of travel, business and lifestyle accessories, Tumi, in 2003.