Showing 1 - 10 of 12
Marketeers have simple choices
Life, James Hein, Published on 18/02/2026
» If you use a mobile phone for playing any games, then typically along with that comes all of the advertisements and marketing presentations. First however, there is the "free download", this means you can download it for free, install and run it. After that, things may not be free at all. This is to be expected as advertising is one of the few ways to make any income from the games being played by millions of people across the planet.
Sabine has the science you're after
Life, James Hein, Published on 08/10/2025
» Sabine Hossenfelder is one of the people I regularly watch on the YouTube platform. She is a physicist but also veers into other areas such as artificial intelligence and quantum computing. For her latest video -- In Which I Lose Faith In Quantum Computing -- she makes a number of interesting observations. In short, apart from some very specific applications, quantum computing, even if it is scalable from current technology, has limited application. It also has the potential of bringing down a number of current companies highly focused on this technology, or at least some of their divisions. Artificial intelligence takes up a lot of the space that quantum computing could do well in, but for the present at least, AI does it better. The next 10 years, or less, will be important to see how both of these directions develop, or not. If you are interested at all in physics, maths and occasionally quantum computing, then Sabine Hossenfelder provides some interesting perspectives.
AI remains a beta tool for journalists
Life, James Hein, Published on 27/03/2024
» Unless stated otherwise, I do not use AI tools to write my articles. The main reason is that I enjoy the discovery and research process. I state this because apparently 45 finalists for this year's Pulitzer Prize in journalism disclosed their use of AI tools while developing their work to varying degrees. I tend to use examples from past work environments, articles on the latest technologies and other interesting reports that catch my eye. Given the latest revelations from the current crop of AI Large Language Models, if you use them without care, what you are reporting or writing about could be completely inaccurate. For the time being it's recommended you use such tools as a possible confirming source, rather than a primary one.
Fact-checking AI content... Is it possible?
Life, James Hein, Published on 26/04/2023
» Everywhere I turn these days, there is another comment or opinion on artificial intelligence or AI. Digging a little deeper, it would appear the concerns are for what comes after GPT-4.
Always check your sources
Life, James Hein, Published on 15/09/2021
» At the dawning of the internet age the aim was to provide a platform to share information, initially between higher education facilities. It was a golden age of what was essentially a library of information shared across the United States and later the world. The early fact checkers were academics interested in facts, data and a robust discussion.
Smartphone sales chilling like a fridge
Life, James Hein, Published on 03/02/2021
» According to the UK company CCS Insight, the smartphone trade is beginning to resemble the market for white goods. Instead of jumping on the newest model, many are now waiting until their device is broken or showing signs of age before they trade up. Not that long ago people upgraded every two years or so, this has extended to as much as five or six years for about a third of the market with the new average at around four years. Some manufacturers only provide support for three years of upgrades but Apple and Samsung are now committed to a longer support cycle.
Happy birthday, Windows 95
Life, James Hein, Published on 02/09/2020
» Exactly 25 years ago on Monday, Aug 25, Microsoft launched Windows 95. This was a pivotal time in computer history. At that time in the US, only about 20% of households had a computer and most of them were either techies or nerds. The World Wide Web was just starting to grow and the word processor and spreadsheet were also in their early days. Windows 95 changed the landscape from the earlier 16-bit technology to a 32-bit operating system and added a bunch of new features and extensions. It was the first time we saw the start button, long filenames, right-click context menus and the recycle bin along with Plug and Play technology. For those that had a drive, there was a CD for installing programmes and of course the FreeCell game, which I still play today. The marketing campaign, which featured The Rolling Stones, actually had people buying Windows 95 without even owning a computer.
A tangled web
Life, James Hein, Published on 18/12/2019
» Yes, it is the time of year where we see how well I did at predictions for 2019.
Don't call AI bigoted
Life, James Hein, Published on 06/11/2019
» Despite what some claim, Artificial Intelligence is not racist. Google built a system to detect hate speech or speech that exhibited questionable content. Following the rules given, it picked out a range of people with what some try to claim was a bias toward black people. Wrong. The AI simply followed the rules and a larger number of black people and some other minorities, as defined in the US, were found to be breaking those rules. It didn't matter to the machines that when one group says it, it isn't defined as hate speech by some; it simply followed the rules. People can ignore or pretend not to see rules, but machines don't work that way. What the exercise actually found was that speech by some groups is ignored while the same thing said by others isn't. As the saying goes, don't ask the question if you're not prepared to hear the answer.
AI -- what is it good for?
Life, James Hein, Published on 28/08/2019
» Why do we care about machine learning and the kind of Artificial Intelligence (AI) systems I mentioned last time? The amount of data being taken in by systems in modern times is outstripping the ability of humans to keep up. Enter machine learning systems to pre-process the information, highlight patterns and identify the bits and pieces that humans may find interesting. Key areas include fraud detection, whereby a set of rules is applied to data and flagged if those rules are detected. It also includes the age-old problem of the best delivery routes to bring manufactured goods to customers, with the additional benefit of using less fuel. A recent McKinsey report found that AI improved on "traditional analytics techniques" in 400 use cases across 19 industries and nine business functions. As far as the current situation, AI or machine learning is not an end state. Human intervention is still required to make sure the results make sense and also to ensure stuff isn't being missed in the process. There is also continuing training and refinement being regularly applied. It's a growing field and those organisations that are not at least aware of it could be left behind by their competitors. At least, until Skynet takes over.