Showing 1 - 10 of 35
Marketeers have simple choices
Life, James Hein, Published on 18/02/2026
» If you use a mobile phone for playing any games, then typically along with that comes all of the advertisements and marketing presentations. First however, there is the "free download", this means you can download it for free, install and run it. After that, things may not be free at all. This is to be expected as advertising is one of the few ways to make any income from the games being played by millions of people across the planet.
Android is now the new Apple
Life, James Hein, Published on 10/09/2025
» Some may be wondering why have I used an Android phone up to now compared to, say, Apple iPhone? In the beginning, it was for the following four reasons -- a headphone jack, a removable battery, the ability to insert an SD card for storage and the ability to load a program into the computer. That last part may sound a little strange but a 12GB device with 1TB of storage and a graphics unit built in is a computer now. The "program" loading here means you can put your own operating system on the device and install applications, bypassing the Play Store. So where are we now? No headphone jack, no SSD support, no removable battery and based on a recent announcement, no ability to "side-load" programs any more. In other words, Google phones have now or will soon be turned into iPhones.
AI will overpromise and underdeliver
Life, James Hein, Published on 27/08/2025
» Let's start with a few brief comments on the current state of artificial intelligence. Specially targeted and trained AI models are improving. These are things like detecting something in an X-ray or hunting for potential chemical candidates for a compound to attack a specific condition. Generating pictures and videos is also improving rapidly, and by the end of the year the majority of people will not be able to tell the difference between the real thing and the AI fake. Large Language Models are still unpredictable and can give false or fake answers depending on the structure of the prompts, so be careful with the answer you get from these. The current corporate buy-in for AI is well beyond what it can deliver. This is driven by marketing, not the actual state of capabilities. My prediction is there will be a lot of out-of-pocket organisations of all types disappointed by results.
OpenAI's search for profit is a risk
Life, James Hein, Published on 26/02/2025
» Is Sam Altman potentially the most dangerous person on the planet? An interesting question. Sam Altman is the CEO of OpenAI, the company that made the AI that everyone knows as ChatGPT. The original aim of OpenAI back in the day, when Elon Musk was involved, was a fully open-source product that would be scrutinised and controlled by the wider population. In contrast, the focus of Altman appears to be money. OpenAI is currently looking for an injection of funds to make it a fully commercial enterprise. When that is the focus, safety is a secondary consideration and you can end up with Skynet. The current estimate for GAI or AGI (artificial general intelligence) is as soon as next year, but perhaps two to three. Readers will know my opinion on these estimates. So OpenAI may just as well now be called ClosedAI because it's all about the potential income and is really one of the potentially dangerous AI platforms available today.
X remains an influential platform
Life, James Hein, Published on 24/04/2024
» How influential is Twitter/X? Some will remember a while back when Elon Musk gave his opinion on Disney. I won't repeat it here but it was very direct. Up until recently, Disney hadn't posted anything on X but about a week before you read this, they were back with a gold checkmark. These cost about US$10,000 (368,000 baht), which while not expensive for Disney, indicates how they see X as a platform for communicating to all those potentially interested in all things Disney. Elon Musk is still supporting people like Gina Carano in suing Disney for what they did to her and others based allegedly on their political and religious views.
Manipulating populations is very easy
Life, James Hein, Published on 25/10/2023
» Have you ever heard of the term SEME, or Search Engine Manipulation Effect? The term was coined back in 2014 by the psychologist Robert Epstein, in his paper "The Search Engine Manipulation Effect (SEME) And Its Possible Impact On The Outcomes Of Elections".
7 levels of AI await humanity
Life, James Hein, Published on 02/08/2023
» This week is AI week, both to date and going forward. Some don't understand the difference between AI and AGI, the latter being artificial general intelligence, denoting a system that behaves like a human being in capabilities. So, for your amusement I've put together, with credit to the YouTube channel AI Uncovered, a description of the seven levels of AI.
Microsoft stock booming on AI run
Life, James Hein, Published on 07/06/2023
» It's not a good time to be working for Microsoft, but it is a good time to be a shareholder or executive. Stock is up over 30%, net income is up and the CEO Satya Nadella got a nice 10% raise. Regular workers received no pay rise, or effectively a 5% pay cut due to inflation. Microsoft has rationalised it as pat and generic reasons like a "competitive environment" and the "global macroeconomic uncertainties". In reality, Microsoft is using the money to jump into the AI wave through a multibillion-dollar partnership with OpenAI.
Microsoft on the naughty list again
Life, James Hein, Published on 15/03/2023
» Some of you may have already noticed, Microsoft is getting very pushy about installing Windows 11. On one of my machines, it started the process under the guise of a standard update. Softwarekeep.com has an excellent article titled "How to Cancel Windows 11 Update and Stay on Windows 10" that covers many ways to handle this. One option is to revert back to Windows 10 within 10 days of Windows 11 being installed, found here: Start menu > Settings > Windows Update > Advanced options > Recovery > Previous version of Windows. After this arbitrary 10 days, you need to do a clean Windows 10 install. I also recommend the free Windows Update Blocker, currently at version 1.7, as a way to control your Windows updates.
Reddit trumps Google search
Life, James Hein, Published on 15/02/2023
» Since my last column Twitter has had a number of technical issues, but I also found out that many of the problems I wrote about last time stem from the Content Management Head, not from Elon himself. Musk is putting in some very long days to try and get things sorted out at Twitter so it looks like he is nothing like the old boss in that respect. There remain a lot of traps in the code he inherited that will take time to sort out and may need a complete rewrite to address.