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LIFE

Marketeers have simple choices

Life, James Hein, Published on 18/02/2026

» If you use a mobile phone for playing any games, then typically along with that comes all of the advertisements and marketing presentations. First however, there is the "free download", this means you can download it for free, install and run it. After that, things may not be free at all. This is to be expected as advertising is one of the few ways to make any income from the games being played by millions of people across the planet.

LIFE

What to expect in the year ahead

Life, James Hein, Published on 31/12/2025

» The coming year will be full of artificial intelligence, robots and a Starlink communications experience that will have many moving from their current providers. Let's dig in with my predictions for 2026.

LIFE

We know they know we know about privacy

Life, James Hein, Published on 03/12/2025

» Strap in, because today I'm covering what is going to be happening over the next few months to get even more data about you and what you are doing on the internet. Let's start with the recent exposure of around 3.5 billion phone numbers from WhatsApp, the private platform.

LIFE

The hidden dangers of AI

Life, James Hein, Published on 24/09/2025

» There's going to be a lot on artificial intelligence topics this week so let's get started. For the time being, the most common way to leverage an AI product is using a prompt of some kind. To that end, you will see lots of posts on platforms declaring that they have the best god-level prompts for large language models (LLMs). A prompt is something like, "What are the top ten songs from Depeche Mode?", or "Draw me a picture of a frog on a toadstool in the style of Alice In Wonderland with vivid colours". The more detailed and nuanced the prompt, the better the desired outcome tends to be. As with everything in the computer world, there are bad actors looking to take advantage of this.

LIFE

Android is now the new Apple

Life, James Hein, Published on 10/09/2025

» Some may be wondering why have I used an Android phone up to now compared to, say, Apple iPhone? In the beginning, it was for the following four reasons -- a headphone jack, a removable battery, the ability to insert an SD card for storage and the ability to load a program into the computer. That last part may sound a little strange but a 12GB device with 1TB of storage and a graphics unit built in is a computer now. The "program" loading here means you can put your own operating system on the device and install applications, bypassing the Play Store. So where are we now? No headphone jack, no SSD support, no removable battery and based on a recent announcement, no ability to "side-load" programs any more. In other words, Google phones have now or will soon be turned into iPhones.

LIFE

AI will overpromise and underdeliver

Life, James Hein, Published on 27/08/2025

» Let's start with a few brief comments on the current state of artificial intelligence. Specially targeted and trained AI models are improving. These are things like detecting something in an X-ray or hunting for potential chemical candidates for a compound to attack a specific condition. Generating pictures and videos is also improving rapidly, and by the end of the year the majority of people will not be able to tell the difference between the real thing and the AI fake. Large Language Models are still unpredictable and can give false or fake answers depending on the structure of the prompts, so be careful with the answer you get from these. The current corporate buy-in for AI is well beyond what it can deliver. This is driven by marketing, not the actual state of capabilities. My prediction is there will be a lot of out-of-pocket organisations of all types disappointed by results.

LIFE

Beware the AI bots

Life, James Hein, Published on 04/06/2025

» I recently joined a Facebook group that supposedly represented Kat Timpf, a regular presenter on the Gutfeld! show. I posted a couple of comments and a couple of weeks later, I received a tag in social media purportedly from Dana Perino, a regular on the Fox show The Five. Initially this was a surprise. Why would a famous TV star want to chat with me? After a few chats, it became obvious something was off. The tag name in Messenger was just Dana Perino but the conversation had a few structural errors, not something a former press secretary would make.

LIFE

LLMs are left-leaning models

Life, James Hein, Published on 07/05/2025

» A while back I wrote about the political bias in Large Language Models (LLMs). Since then the models have evolved and David Rozado has conducted more recent tests based on four of the popular political orientation tests. Using the Political Compass, Political Spectrum, Political Correctness and Eysenck tests, he worked with xAI Grok 3 beta, Google's Gemini 2.5 pro, Deepseek V3, OpenAI GPT 4.1 and Meta's Llama 4 Maverick. In all but one of the tests Grok 3 was closest to the centre, and on average was the clear leader. All the models were still located in the Left Libertarian quadrant, with Grok just sneaking into a more Conservative area with the Eysenck test. These tests are of course but one way to measure the political leanings of any LLM. Overall however, it does still indicate the left-leaning bias in all models tested so far. If you want to see more details, you can visit David Rozado's substack.

LIFE

Jetsons cars finally take off

Life, James Hein, Published on 26/03/2025

» Some readers will remember the old cartoon The Jetsons. This promised a future with flying cards, robot assistants and helpful computer tools. We have or are getting very close to the robot assistants, and the latest artificial intelligence offerings seem to be the automated helpers. Missing to date are the flying cars. That may have changed with the new Jetson ONE, a single person flying car I saw a demonstration of in a recent video. It looked good, seemed to fly with good stability and landed without any issue. You can find the demos with a simple search. The craft has vertical take-off and landing capability. However, I shudder to think of what thousands of these might look like in the skies above a city without some serious improvements in driving and collision avoidance.

LIFE

Microsoft's quantum conundrum

Life, James Hein, Published on 12/03/2025

» If you've been keeping up with quantum computer news, you will have seen the Microsoft Marketing announcement on topological q-bits and a potential quantum computer in a few years. I was planning to write about this in some detail, but it turns out the reality may not meet the marketing. Surprising, I know, but the announcement implying Microsoft has q-bit technology ready to go and scale is speculative. They don't have any physical models, just some tests and a theory that has already been challenged by the physics community. It will take a while to go through all the published data, but the Microsoft quantum computer could be decades, not years, in the future, if ever.