Showing 1 - 10 of 18
Marketeers have simple choices
Life, James Hein, Published on 18/02/2026
» If you use a mobile phone for playing any games, then typically along with that comes all of the advertisements and marketing presentations. First however, there is the "free download", this means you can download it for free, install and run it. After that, things may not be free at all. This is to be expected as advertising is one of the few ways to make any income from the games being played by millions of people across the planet.
The hidden dangers of AI
Life, James Hein, Published on 24/09/2025
» There's going to be a lot on artificial intelligence topics this week so let's get started. For the time being, the most common way to leverage an AI product is using a prompt of some kind. To that end, you will see lots of posts on platforms declaring that they have the best god-level prompts for large language models (LLMs). A prompt is something like, "What are the top ten songs from Depeche Mode?", or "Draw me a picture of a frog on a toadstool in the style of Alice In Wonderland with vivid colours". The more detailed and nuanced the prompt, the better the desired outcome tends to be. As with everything in the computer world, there are bad actors looking to take advantage of this.
Online Safety Act is a bad joke
Life, James Hein, Published on 13/08/2025
» The UK now has their Online Safety Act (OSA) and Australia is blindly following in their footsteps. In the UK it didn't take very long for the tech aware under-18s to bypass all the rules and regain access to adult content. Think about it, if China can't completely block everything do you think the UK had any chance? There were some creative solutions but the most common was a simple Virtual Private Network (VPN). In related news, some VPN companies reported a 1,400% increase in sign-ups since the OSA came into force.
Imagining a world without cash
Life, James Hein, Published on 08/05/2024
» How safe are you in a purely digital economy? If you are carrying cash, someone can of course rob you, or you can lose it or give it to someone. You can also have a stash of it at home for emergencies or for buying something from a garage sale. For the most part, you retain control over any cash you manage. Electronic cash can still be stolen and your ability to spend it can be taken by someone else if your details get into the wrong hands. However, it's convenient, just tap and go, or in some cases, just wave your smartphone over a pad. While you have no idea where your money actually is, a small piece of plastic, your watch or a phone can retrieve it for you for a payment. You can even use it to get cash from a wall.
X remains an influential platform
Life, James Hein, Published on 24/04/2024
» How influential is Twitter/X? Some will remember a while back when Elon Musk gave his opinion on Disney. I won't repeat it here but it was very direct. Up until recently, Disney hadn't posted anything on X but about a week before you read this, they were back with a gold checkmark. These cost about US$10,000 (368,000 baht), which while not expensive for Disney, indicates how they see X as a platform for communicating to all those potentially interested in all things Disney. Elon Musk is still supporting people like Gina Carano in suing Disney for what they did to her and others based allegedly on their political and religious views.
Q&A, truth, lies, the web and you
Life, James Hein, Published on 10/04/2024
» The online world is changing and not necessarily for the better. I'm old enough to remember what you were looking for came up as the first search result, when there was a search facility, that is. The old Bulletin Boards kept their subject matter to the topic of the board with opinions kept to opinion sites. Sites on science were not one-sided as they presented the facts along with the supporting data for checking and verification. If people disagreed, they also brought their data along to challenge a thesis and a healthy and often robust debate followed. That was then.
The future of AI is LAM
Life, James Hein, Published on 14/02/2024
» After my earlier article, I realised I was somewhat scant on what a Large Action Model (LAM), also called Large Agentic Models, are. As already mentioned, these have derived from the Large Language Models (LLM), or what people now refer generically as AI, discussed before.
The new normal of AI fakes
Life, James Hein, Published on 11/10/2023
» Following on from my last article, consider the following scenario. You've grabbed enough clear speech of someone to make a good AI model of them. You write up some text, pass it through the model and verify that the result sounds exactly the same as that individual. This is a little different from the previous example because it's a text to speech model, but essentially the same as using one voice to change to another. You now take a speech or interview from that person, change one word that will essentially change the context, and process this.
Fact checkers get it wrong
Life, James Hein, Published on 13/09/2023
» First off, I have some follow-up news on an earlier story. The Australian fact checking group I mentioned being paid by Meta has been suspended for providing a series of "false" fact checks that turned out to be actually true. As I pointed out, many of the so-called fact checkers don't have any experience in the field they are apparently providing the check for. This will be particularly true in any politically charged area.
When AI is not smart enough for the job
Life, James Hein, Published on 14/09/2022
» I was wondering what to write about this week and then I saw the Japanese Amazon story and how it relates to artificial intelligence. Labour unions in Japan have been a thing since World War II, but delivery drivers for Amazon Japan were not unionised, until recently.