Showing 1 - 10 of 94
E-commerce sovereignty picks up with Pantip Mall
Business, Suchit Leesa-nguansuk, Published on 16/03/2026
» Thailand has begun to explore the concept of local e-commerce sovereignty with the debut of Pantip Mall e-marketplace, as regulators and local e-commerce veterans share growing concerns over the dominance of foreign platforms.
Chat commerce takes off on Line
Business, Suchit Leesa-nguansuk, Published on 11/03/2026
» Line Thailand is seeing rapid uptake of "chat commerce" among small and medium-sized enterprises (SMEs) as businesses seek to diversify sales channels and reduce reliance on e-marketplaces as they raise commission fees.
Traditional media stages 2026 comeback
Business, Suchit Leesa-nguansuk, Published on 25/02/2026
» Thailand's media industry spending is expected to grow by 1.7% in 2026 to reach 87.3 billion baht, as brands shift from short-term performance marketing towards a more balanced, structurally driven growth strategy, according to media agency Media Intelligence Group (MI Group).
Flight-tracking platform sees traffic soar
Business, Suchit Leesa-nguansuk, Published on 13/09/2025
» The popular global flight-tracking platform Flightradar24 experienced a sudden surge among Thai viewers earlier this month, fuelled by interest from people eager to track the flight movements of former premier Thaksin Shinawatra during his private jet flight to Dubai on Sept 4 and eventual return to Thailand on Sept 8.
New iPhones expected to spur Thai spending
Business, Suchit Leesa-nguansuk, Published on 10/09/2025
» The new iPhone 17 series is expected to increase local consumer spending as users upgrade their premium smartphones, while a stronger baht and a fresh design will help spur sales, say industry analysts and IT retailers.
Thai unicorn head honchos cut to the chase
Business, Suchit Leesa-nguansuk, Published on 22/08/2025
» Thailand’s three unicorns — Bitkub Capital Group Holdings, Flash Express and Line Man Wongnai — are entering a transformative phase as they gear up for initial public offerings (IPO) and aim to become part of the country’s critical infrastructure.
Brother targeting 7% growth in sales
Business, Suchit Leesa-nguansuk, Published on 22/04/2025
» Brother Commercial (Thailand) Limited is focusing more on corporate and government projects, including the medium-sized enterprise segment, aiming to achieve 7% sales growth in the 2025 fiscal year, despite prevailing economic challenges.
Keys to connecting with Gen Z consumers revealed
Business, Suchit Leesa-nguansuk, Published on 17/04/2025
» Gen Z's spending worldwide is estimated to tally US$9 trillion by 2034, higher than any other generational group.
Marketers turn to AI
Business, Suchit Leesa-nguansuk, Published on 28/10/2024
» Technology, particularly artificial intelligence (AI), is revolutionising the ways brands engage with consumers, while marketing psychology is expected to play a more significant role in shaping buyer decisions, say digital agencies and marketing technology and data analysts.
Strong baht, AI appeal could drive Thai iPhone sales
Suchit Leesa-nguansuk, Published on 10/09/2024
» The launch of the Apple iPhone 16 this week with artificial intelligence (AI) capability, coupled with a stronger baht, is expected to accelerate the upgrade cycle for iPhone users, say analysts and retailers.