Showing 1 - 10 of 273
Digital tech seen key under new government
Business, Suchit Leesa-nguansuk, Published on 10/02/2026
» The public sector under the new government is expected to accelerate the adoption of cloud and artificial intelligence (AI) technology to bridge its legacy bureaucratic systems with advanced digital technology.
E-commerce growth eases as brands rethink operating models
Business, Suchit Leesa-nguansuk, Published on 22/01/2026
» Thailand's e-commerce market is projected to post normalised growth this year, expanding by 7% to reach 1.15 trillion baht as the maturing landscape is characterised by heightened complexity and fierce competition.
New import duty a double-edged sword
Business, Suchit Leesa-nguansuk, Published on 24/12/2025
» The Customs Department's imposition of import duties on goods valued less than 1,500 baht starting on Jan 1, 2026 will have both positive and negative impacts for Thailand.
Google Thailand sets out plan to focus on AI
Business, Suchit Leesa-nguansuk, Published on 09/12/2025
» The new head of Google Thailand has unveiled a strategic blueprint centred on artificial intelligence (AI) integration, continued investment in its infrastructure and upskill programmes, and empowering small and medium-sized enterprises (SMEs) to become global exporters.
Report declares Thai digital economy still robust
Business, Suchit Leesa-nguansuk, Published on 27/11/2025
» Despite macroeconomic headwinds, weak domestic consumption and rising household debt, Thailand’s digital economy remains resilient.
Thailand at the forefront of social commerce trend
Business, Suchit Leesa-nguansuk, Published on 13/11/2025
» Thailand continues to be a global leader in social commerce, with platforms such as TikTok, Facebook and Instagram heavily utilised for live-selling, product discovery, and driving e-commerce transactions.
Shopee harnesses AI to fuel digital growth in Thailand
Business, Suchit Leesa-nguansuk, Published on 13/11/2025
» Shopee, the e-commerce platform that mainly operates in Southeast Asia, is continuing its investment in Thailand while launching new strategies for growth.
Lazada joins YouTube scheme
Business, Suchit Leesa-nguansuk, Published on 08/11/2025
» YouTube has extended its shopping affiliate programme in Thailand to cover Lazada, fuelling the nation's thriving video commerce landscape.
TikTok targets app marketers in bid to accelerate growth
Business, Suchit Leesa-nguansuk, Published on 03/11/2025
» TikTok is helping app marketers move beyond simple download metrics to achieve real business outcomes, turning user acquisition into measurable transactions and long-term growth.
Shopee and Meta partner on tool suite
Business, Suchit Leesa-nguansuk, Published on 24/10/2025
» Leading e-commerce platform Shopee has teamed up with Meta on a new suite of tools that make it easier for people to discover products on Facebook and purchase them directly through Shopee.