Showing 1 - 10 of 243
Traditional media stages 2026 comeback
Business, Suchit Leesa-nguansuk, Published on 25/02/2026
» Thailand's media industry spending is expected to grow by 1.7% in 2026 to reach 87.3 billion baht, as brands shift from short-term performance marketing towards a more balanced, structurally driven growth strategy, according to media agency Media Intelligence Group (MI Group).
‘E-nose’ to sniff out air pollution
Business, Suchit Leesa-nguansuk, Published on 19/02/2026
» The persistent threat of PM2.5 air pollution in Thailand has led to the creation of homegrown solutions to mitigate this environmental challenge.
Epson eyes growing corporate market
Business, Suchit Leesa-nguansuk, Published on 17/02/2026
» Epson (Thailand) Co Ltd is placing greater emphasis on the corporate customer segment, where demand for document management solutions continues to grow, as part of its strategy to achieve at least 5% growth in the company's 2026 fiscal year.
Savvy execs riff on CEO branding strategies
Business, Suchit Leesa-nguansuk, Published on 20/10/2025
» In the digital era, a number of well-known chief executives are breaking free from the conference room to capitalise on social media, seeking to brand themselves, talk to customers and build fan communities to strengthen their businesses.
True offers its suppliers green financing scheme
Business, Suchit Leesa-nguansuk, Published on 20/10/2025
» True Corporation Plc is the first telecom firm in Asia to launch a green financing programme, allowing its suppliers to access funding as part of its commitment to achieving net zero emissions by 2050.
Green logistics hub unveiled
Business, Suchit Leesa-nguansuk, Published on 15/10/2025
» DHL Supply Chain Thailand has invested 1.39 billion baht (€35 million) to set up the Bangna Sustainable Logistics Center, the first DHL supply chain facility worldwide to be fully powered by renewable energy from on-site solar systems.
Talent shortages holding back Thailand's AI adoption
Business, Suchit Leesa-nguansuk, Published on 14/10/2025
» The adoption of artificial intelligence (AI) by Thai enterprises remains at the early to mid-stage, attributed to limited AI talent, fragmented data, narrow governance frameworks, and an unclear return on investment (ROI), says tech firm Lenovo.
Young Thais ‘dump brands to save costs’
Suchit Leesa-nguansuk, Published on 07/10/2025
» Gen Z Thais love to spend, yet tight budgets have pushed more than 70% to switch to cheaper brands for food, drinks and general items, according to research by the marketing agency VML Thailand.
Influencers set to creatively coexist with AI
Business, Suchit Leesa-nguansuk, Published on 07/10/2025
» Artificial intelligence (AI) creators are expected to make decisions using other AI agents, while human influencers will still survive by creatively coexisting with AI, says influencer agency Tellscore.
Online sellers hit by large increases in fees
Business, Suchit Leesa-nguansuk, Published on 30/09/2025
» Shopee, Lazada and TikTok Shop have all raised their sales transaction fees and introduced additional service charges, leading to higher costs for merchants.