Showing 1 - 10 of 19
Initiative offers Line 'Safety Check'
Business, Suchit Leesa-nguansuk, Published on 18/12/2025
» The Digital Economy and Society (DES) Ministry has joined hands with four government agencies and Line (Thailand) on disaster notification efforts, offering a "Safety Check" feature on the application.
Young Thais ‘dump brands to save costs’
Suchit Leesa-nguansuk, Published on 07/10/2025
» Gen Z Thais love to spend, yet tight budgets have pushed more than 70% to switch to cheaper brands for food, drinks and general items, according to research by the marketing agency VML Thailand.
Synology targets Thailand for projected data growth
Business, Suchit Leesa-nguansuk, Published on 26/05/2025
» Synology Inc, a Taiwan-based network-attached storage appliances firm, sees strong potential in the Thai market, driven by the exponential growth of data and rising cybersecurity threats requiring robust protection.
Grab eyes higher revenue from specific groups
Business, Suchit Leesa-nguansuk, Published on 19/03/2025
» Grab Thailand wants to expand its revenue growth among Gen Alpha and Baby Boomers, according to the super-app.
IT City seeks B10bn in revenue via AIS tie-up
Business, Suchit Leesa-nguansuk, Published on 17/01/2025
» IT City, an SET-listed IT retail firm, aims to achieve 10 billion baht in revenue this year by forging a partnership with Advanced Info Service (AIS), enhancing its online-to-offline channel, and promoting its own IT accessory brand Wise.
Thai vendors keen on expanding into China
Business, Suchit Leesa-nguansuk, Published on 05/11/2024
» Creating a corporate identity, testing products among Chinese consumers and utilising online marketing channels on e-marketplaces are among the crucial factors for expanding Thai products into the Chinese market, according to the Thai E-Commerce Association.
Asia-Pacific marketers' hike in ad spend bests other regions
Business, Suchit Leesa-nguansuk, Published on 18/05/2024
» Despite global economic challenges, Asia-Pacific marketers plan to increase product promotion, mainly on social media, while reducing their brand-building budget, according to the 2024 Nielsen Global Annual Marketer Survey.
E-commerce sector enters the next phase
Business, Suchit Leesa-nguansuk, Published on 20/03/2023
» Thailand's e-commerce landscape is entering the next stage where major e-marketplace players are introducing innovative features to woo customers instead of focusing on price wars, while social commerce is strengthening in a bid to capture buyers.
MarTech expected to be the 'next big thing' for marketers
Business, Suchit Leesa-nguansuk, Published on 01/02/2023
» Demand for marketing technology (MarTech) is surging following lower cloud costs, the essence of customer data usage and intense competition, say industry pundits.
Zort, Investree team up to help SMEs access funding
Business, Suchit Leesa-nguansuk, Published on 24/11/2022
» Zort, a seller management platform, has partnered with crowdfunding portal Investree to provide access to funding for small and medium-sized enterprises (SMEs) by leveraging their sales and business data.