Showing 1 - 10 of 28
Narit upgrades Chalawan to Astronomical Digital Technology and AI Applications Laboratory
Business, Suchit Leesa-nguansuk, Published on 24/02/2026
» The National Institute of Astronomical Research of Thailand (Narit) has upgraded its Chalawan high-performance computing system into the Astronomical Digital Technology and AI Applications (ADA) Laboratory, aiming to cultivate a new generation of AI-driven space research.
Srettha's departure to dent ad spending
Business, Suchit Leesa-nguansuk, Published on 15/08/2024
» Thailand's media spending is expected to contract this year, following the Constitutional Court's removal of Prime Minister Srettha Thavisin from office on Wednesday.
Plans needed to mitigate future tech outages
Suchit Leesa-nguansuk, Published on 20/07/2024
» The global computing outage on Friday caused by a faulty software update underscores the need for the public and private sectors in Thailand to have business continuity plans to ensure their operations are not interrupted, says the head of the National Cyber Security Agency (NCSA).
Information propels Uniqlo distributor
Business, Suchit Leesa-nguansuk, Published on 09/07/2024
» Fast Retailing, an apparel company that distributes the Uniqlo brand, has embraced digital technology and artificial intelligence (AI) as part of its journey to become a digital consumer retail company.
Asia-Pacific marketers' hike in ad spend bests other regions
Business, Suchit Leesa-nguansuk, Published on 18/05/2024
» Despite global economic challenges, Asia-Pacific marketers plan to increase product promotion, mainly on social media, while reducing their brand-building budget, according to the 2024 Nielsen Global Annual Marketer Survey.
Digital ad spending on the increase
Business, Suchit Leesa-nguansuk, Published on 24/04/2024
» Intense competition between local and niche brands against larger players on e-commerce and the rise of affiliate marketing are driving ad spending on digital channels, says Media Intelligence Group.
Media spending on course for 4% gain this year
Business, Suchit Leesa-nguansuk, Published on 24/01/2024
» Media spending is expected to grow by 4% this year, similar to 2023, propelled by online, TV and out-of-home media as political stability and government economic stimulus drive demand.
Pioneer Kotler lifts the lid on Marketing 6.0
Business, Suchit Leesa-nguansuk, Published on 17/11/2023
» Embracing advanced technologies to gain deeper insights into customers and their behaviour, immersive marketing, and a focus on customer value will represent the keys to marketing success in the future, according to globally and locally renowned marketing gurus.
SE Asia telecom mergers revolutionise industry: Indosat’s success story
Business, Suchit Leesa-nguansuk, Published on 05/04/2023
» The telecom industry in Southeast Asia is experiencing a dynamic transformation following the merger of the region’s leading telecom operators. This consolidation is designed to improve the competitiveness and capabilities of the telecom operators by leveraging their resources to gain efficiency while building customer value.
Nielsen puts spotlight on online trends
Business, Suchit Leesa-nguansuk, Published on 03/02/2023
» Streaming, smart connected devices, authentic content, influencers and "shoppertainment" are among the key trends for Thai consumers to monitor this year, says data analytics firm Nielsen Thailand.