Showing 1 - 10 of 35
TikTok targets app marketers in bid to accelerate growth
Business, Suchit Leesa-nguansuk, Published on 03/11/2025
» TikTok is helping app marketers move beyond simple download metrics to achieve real business outcomes, turning user acquisition into measurable transactions and long-term growth.
Canon touts local factory
Business, Suchit Leesa-nguansuk, Published on 18/08/2025
» Canon has promoted its Prachin Buri factory as a global manufacturing base for multi-function devices, affirming it will not relocate from Thailand despite the US tariff of 19% for Thai goods.
Epson unit upbeat on large format printing market
Business, Suchit Leesa-nguansuk, Published on 05/08/2025
» Despite the challenging economy, Epson (Thailand) Co Ltd still sees an opportunity in the large format printing market in Thailand thanks to the ongoing digital transformation in the country and demand for indoor signage.
FUJIFILM sets out digital expansion plans
Business, Suchit Leesa-nguansuk, Published on 22/07/2025
» FUJIFILM Business Innovation (Thailand) aims to be a digital consultant partner for customers to help organisations move towards digital transformation to reduce costs and increase efficiency.
Kahoot! forges ahead with Asia-Pacific expansion
Business, Suchit Leesa-nguansuk, Published on 23/04/2025
» Kahoot!, a global learning and engagement platform, wants to continue its expansion in Asia-Pacific this year as part of its growth strategy.
Epson targets total printing solutions
Business, Suchit Leesa-nguansuk, Published on 24/03/2025
» Epson says it is on a journey of transformation, shifting from printing hardware to total printing solutions as part of its sustainable growth strategy.
HP campaign targets youth, SMEs
Business, Suchit Leesa-nguansuk, Published on 17/12/2024
» HP Inc (Thailand) is aggressively targeting the growing smart tank printer segment, focusing on small and medium-sized enterprises (SMEs) as well as younger consumers.
Srettha's departure to dent ad spending
Business, Suchit Leesa-nguansuk, Published on 15/08/2024
» Thailand's media spending is expected to contract this year, following the Constitutional Court's removal of Prime Minister Srettha Thavisin from office on Wednesday.
Asia-Pacific marketers' hike in ad spend bests other regions
Business, Suchit Leesa-nguansuk, Published on 18/05/2024
» Despite global economic challenges, Asia-Pacific marketers plan to increase product promotion, mainly on social media, while reducing their brand-building budget, according to the 2024 Nielsen Global Annual Marketer Survey.
Digital ad spending on the increase
Business, Suchit Leesa-nguansuk, Published on 24/04/2024
» Intense competition between local and niche brands against larger players on e-commerce and the rise of affiliate marketing are driving ad spending on digital channels, says Media Intelligence Group.