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BUSINESS

Digital tech seen key under new government

Business, Suchit Leesa-nguansuk, Published on 10/02/2026

» The public sector under the new government is expected to accelerate the adoption of cloud and artificial intelligence (AI) technology to bridge its legacy bureaucratic systems with advanced digital technology.

BUSINESS

E-commerce growth eases as brands rethink operating models

Business, Suchit Leesa-nguansuk, Published on 22/01/2026

» Thailand's e-commerce market is projected to post normalised growth this year, expanding by 7% to reach 1.15 trillion baht as the maturing landscape is characterised by heightened complexity and fierce competition.

BUSINESS

Google Thailand sets out plan to focus on AI

Business, Suchit Leesa-nguansuk, Published on 09/12/2025

» The new head of Google Thailand has unveiled a strategic blueprint centred on artificial intelligence (AI) integration, continued investment in its infrastructure and upskill programmes, and empowering small and medium-sized enterprises (SMEs) to become global exporters.

BUSINESS

TikTok targets app marketers in bid to accelerate growth

Business, Suchit Leesa-nguansuk, Published on 03/11/2025

» TikTok is helping app marketers move beyond simple download metrics to achieve real business outcomes, turning user acquisition into measurable transactions and long-term growth.

SUSTAINABILITY

AI revs up green transformation

Business, Suchit Leesa-nguansuk, Published on 11/08/2025

» Artificial intelligence (AI) is emerging as a strategic tool for organisations to navigate the green transformation journey, according to sustainability consultants.

BUSINESS

Green tech startups touted on world stage

Business, Suchit Leesa-nguansuk, Published on 09/06/2025

» Thailand is promoting green tech and climate tech startups on the international stage to capitalise on the accelerating sustainability movement.

SUSTAINABILITY

J&T Express advances green logistics

Business, Suchit Leesa-nguansuk, Published on 05/05/2025

» Logistics company J&T Express Thailand is committed to environmental, social and governance (ESG) principles through carbon footprint reduction and the adoption of advanced technology to foster sustainable business practices and green logistics.

BUSINESS

Accenture says Thai businesses utilising benefits of agentic AI

Business, Suchit Leesa-nguansuk, Published on 02/05/2025

» Amid rising economic pressure, Thai businesses are turning to agentic artificial intelligence (AI) to enhance efficiency, agility and competitiveness.

BUSINESS

Thailand moves fast to roll out AI for fraud detection

Business, Suchit Leesa-nguansuk, Published on 18/03/2025

» Thailand is rapidly developing artificial intelligence (AI) for fraud detection, according to SAS Institute, a global leader in the data and AI field.

BUSINESS

IBM to accelerate Thailand's AI adoption

Business, Suchit Leesa-nguansuk, Published on 11/11/2024

» IBM Thailand wants to bring Thai organisations to the next frontier of artificial intelligence (AI) by removing obstacles to adoption.