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Search Result for “immersive experience”

Showing 1 - 10 of 417

BUSINESS

Grab eyes growth amid fuel crunch

Business, Suchit Leesa-nguansuk, Published on 25/03/2026

» Grab Thailand is bracing for a "mini-crisis" due to rising fuel costs, with a contingency plan to introduce passenger surcharges while sustaining aggressive promotions to maintain demand and merchant income, particularly as more people work from home.

BUSINESS

Acer looks beyond computer market

Business, Suchit Leesa-nguansuk, Published on 21/03/2026

» Acer Computer is accelerating its expansion beyond the computer market into healthcare, energy, industrial PCs and large home appliances, while stepping up local assembly to expand its "Made in Thailand" portfolio.

BUSINESS

AI boom drives tech investment surge

Business, Suchit Leesa-nguansuk, Published on 13/03/2026

» IT spending in Thailand is expected to reach almost 1.1 trillion baht in 2026, up 8.36% year-on-year, thanks to artificial intelligence (AI) infrastructure investment, according to the latest forecast by business tech and insight firm Gartner.

BUSINESS

Delivery firms cut costs by embracing AI tech

Business, Suchit Leesa-nguansuk, Published on 13/03/2026

» KEX Express (Thailand) and J&T Express Thailand are increasingly deploying artificial intelligence (AI) and route optimisation to reduce their energy waste, improve fleet efficiency and maintain service stability for the rapidly growing e-commerce sector amid volatile fuel prices.

BUSINESS

Chat commerce takes off on Line

Business, Suchit Leesa-nguansuk, Published on 11/03/2026

» Line Thailand is seeing rapid uptake of "chat commerce" among small and medium-sized enterprises (SMEs) as businesses seek to diversify sales channels and reduce reliance on e-marketplaces as they raise commission fees.

BUSINESS

Council seeks to keep Thai digital data safe

Business, Suchit Leesa-nguansuk, Published on 04/03/2026

» Thailand urgently needs to develop digital data sovereignty under Thai jurisdiction, while prioritising the use of more locally developed artificial intelligence (AI) and software, according to the Digital Council of Thailand (DCT).

BUSINESS

Prices of new Samsung Galaxy to rise by up to 20% in Thailand

Business, Suchit Leesa-nguansuk, Published on 27/02/2026

» Rising memory component costs have pushed up launch prices for Samsung's latest flagship lineup, with several models in the new Galaxy S26 series debuting up to 20% higher than their Galaxy S25 predecessors in Thailand.

BUSINESS

Narit upgrades Chalawan to Astronomical Digital Technology and AI Applications Laboratory

Business, Suchit Leesa-nguansuk, Published on 24/02/2026

» The National Institute of Astronomical Research of Thailand (Narit) has upgraded its Chalawan high-performance computing system into the Astronomical Digital Technology and AI Applications (ADA) Laboratory, aiming to cultivate a new generation of AI-driven space research.

BUSINESS

Call for bonfire of digital rules to assist private tech sector

Business, Suchit Leesa-nguansuk, Published on 22/01/2026

» Political parties should step back from the concept of the government building and operating digital platforms by themselves to maintain digital sovereignty, instead focusing on clearing regulatory roadblocks and providing incentives to local platforms to increase their competitiveness, say tech leaders.

BUSINESS

E-commerce growth eases as brands rethink operating models

Business, Suchit Leesa-nguansuk, Published on 22/01/2026

» Thailand's e-commerce market is projected to post normalised growth this year, expanding by 7% to reach 1.15 trillion baht as the maturing landscape is characterised by heightened complexity and fierce competition.