Showing 1 - 10 of 82
Call for digital rejig to unlock full benefits of AI
Business, Suchit Leesa-nguansuk, Published on 30/12/2025
» Thailand needs to address structural bottlenecks to improve its digital competitiveness, create innovation and fully leverage the benefits of artificial intelligence (AI).
Report declares Thai digital economy still robust
Business, Suchit Leesa-nguansuk, Published on 27/11/2025
» Despite macroeconomic headwinds, weak domestic consumption and rising household debt, Thailand’s digital economy remains resilient.
Digital reciprocity on the horizon
Business, Suchit Leesa-nguansuk, Published on 28/10/2025
» The US-Thailand framework for an agreement on reciprocal trade is expected to establish a robust foundation for digital reciprocity, empowering American investments in Thailand -- including strategic data centre deployments.
Influencers set to creatively coexist with AI
Business, Suchit Leesa-nguansuk, Published on 07/10/2025
» Artificial intelligence (AI) creators are expected to make decisions using other AI agents, while human influencers will still survive by creatively coexisting with AI, says influencer agency Tellscore.
Online worlds offer gateway to youth
Business, Suchit Leesa-nguansuk, Published on 12/05/2025
» Brands are capitalising on online gaming and virtual worlds to tap Gen Z and Gen Alpha markets in what is dubbed the attention economy.
Line Man Wongnai preps for 2026 listing
Business, Suchit Leesa-nguansuk, Published on 07/04/2025
» Line Man Wongnai is preparing to file an initial public offering (IPO) by the third quarter of this year, hoping to list on the local bourse in 2026.
Red Hat unit sees AI as new engine of growth
Business, Suchit Leesa-nguansuk, Published on 14/03/2025
» Red Hat Thailand, the local operating unit of the global open source firm, expects artificial intelligence (AI) to be its new growth engine, enabling organisations to deploy generative AI on a cost-effective basis.
Ad outlay poised to grow 4.5% in 2025
Business, Suchit Leesa-nguansuk, Published on 05/02/2025
» Marketing spending is projected to grow by 4.5% to more than 92 billion baht this year, driven by the rise of modern commerce, influencers, government stimulus schemes and a strong tourism sector.
Line Thailand unveils tech tools to help brands boost sales
Business, Suchit Leesa-nguansuk, Published on 08/10/2024
» Line Thailand has introduced new marketing technology tools to help marketers and brands increase sales amid the tepid economy.
Pact offers firms e-sports prospects overseas
Business, Suchit Leesa-nguansuk, Published on 21/08/2024
» Thailand's technology and financial technology businesses are seeking business opportunities in Saudi Arabia to capitalise on Saudi Vision 2030 and the world's first edition of the Olympic Esports Games scheduled to be held in Saudi Arabia next year.