Showing 1 - 10 of 21
AI advances highlighted as crucial for industry in 2026
Business, Suchit Leesa-nguansuk, Published on 22/12/2025
» The rise of agentic artificial intelligence (AI), multi-agent systems, and the evolving demands for security and privacy are the keys to success for Thailand's AI startups, according to local industry pioneers.
Live streaming sales change the game
Suchit Leesa-nguansuk, Published on 16/10/2025
» Live commerce in Thailand has ushered in a new era, marked by a high value of sales transactions within a short period, similar to the landscape in China.
Economic pessimism high in Thailand
Business, Suchit Leesa-nguansuk, Published on 10/09/2025
» Within Asia-Pacific, Thailand stands out for a high level of economic pessimism and financial strain, with 71% of survey respondents suggesting the economy is struggling.
Acer, Butterbear team up for laptop
Business, Suchit Leesa-nguansuk, Published on 10/07/2025
» Acer Computer has teamed up with Butterbear, a famous Thai mascot, to launch a limited edition laptop appealing to a younger local audience.
Brands urged to focus on suitability
Business, Suchit Leesa-nguansuk, Published on 02/06/2025
» Advertisers need to ensure their content is viewable by audiences aligned with their brand reputation, says DoubleVerify, a digital media measurement platform.
Proactive cybersecurity steps deemed essential
Business, Suchit Leesa-nguansuk, Published on 25/07/2024
» Taking proactive measures in cybersecurity through penetration testing and staying informed about emerging threats will help organisations minimise impacts from attackers amid a fast-changing landscape of threats, said Gregory Pickett, chief executive of Hellfire Security and also a white hat hacker.
Authorities ramp up awareness of scams
Business, Suchit Leesa-nguansuk, Published on 30/08/2023
» As online scams remain rampant and in recent cases scammers are using the names of high-profile businesspeople to lure the public to invest with them, local authorities are lining up to advise people to be cautious and verify the authenticity of any links or messages sent to them.
Mindshare predicts growth in spending to ease in 2023
Business, Suchit Leesa-nguansuk, Published on 20/01/2023
» Ad spending in Thailand is expected to record slower growth this year, weighed down by brands' cost controls amid economic challenges, says Mindshare Thailand, a marketing and media network.
The nobility of perfume
Business, Suchit Leesa-nguansuk, Published on 11/11/2022
» 'The shift to creating new prestige luxury perfumes leads to extraordinary personalisation, intimate with emotion", says Marc Chaya, chief executive and co-creator of Maison Francis Kurkdjian.
Twitter reveals trending conversations in Thailand
Business, Suchit Leesa-nguansuk, Published on 12/10/2021
» Identity, wellbeing and the environment are among six major Thai trends detected by Twitter that can be used by marketers to design campaigns.