Showing 1 - 10 of 115
TikTok targets app marketers in bid to accelerate growth
Business, Suchit Leesa-nguansuk, Published on 03/11/2025
» TikTok is helping app marketers move beyond simple download metrics to achieve real business outcomes, turning user acquisition into measurable transactions and long-term growth.
Live streaming sales change the game
Suchit Leesa-nguansuk, Published on 16/10/2025
» Live commerce in Thailand has ushered in a new era, marked by a high value of sales transactions within a short period, similar to the landscape in China.
Push for more Thai robotics certification
Business, Suchit Leesa-nguansuk, Published on 16/10/2025
» The National Science and Technology Development Agency (NSTDA) has joined forces with the National Broadcasting and Telecommunications Commission (NBTC) to promote the certification of local Internet of Things (IoT) and service robotics industries with the former's P-mark label.
Tools for Humanity explains it is not gathering personal data
Business, Suchit Leesa-nguansuk, Published on 04/09/2025
» Tools for Humanity (TFH), a contributor to the World project, has clarified its human verification technology does not collect people's personal data.
Resilience by design: Thriving in the age of AI and disruption
Business, Suchit Leesa-nguansuk, Published on 18/06/2025
» As Cisco marks its 40th global anniversary and 30 years in Thailand this year, Weera Areeratanasak, the company's managing director for Thailand and Myanmar, shared the company's journey and future vision as it helps organisations build secure, agile systems that thrive amid constant disruption.
Online worlds offer gateway to youth
Business, Suchit Leesa-nguansuk, Published on 12/05/2025
» Brands are capitalising on online gaming and virtual worlds to tap Gen Z and Gen Alpha markets in what is dubbed the attention economy.
Accenture says Thai businesses utilising benefits of agentic AI
Business, Suchit Leesa-nguansuk, Published on 02/05/2025
» Amid rising economic pressure, Thai businesses are turning to agentic artificial intelligence (AI) to enhance efficiency, agility and competitiveness.
Thai games market set to grow in 2025 despite challenges
Business, Suchit Leesa-nguansuk, Published on 17/04/2025
» The value of Thailand's computer gaming market is projected to reach 36.1 billion baht this year, up 1.6% from 2024, driven by an increasing number of players, new launches, and promotional campaigns by game service providers.
Grab looks to AI to generate new features
Business, Suchit Leesa-nguansuk, Published on 09/04/2025
» Grab, a leading super-app in Southeast Asia, has embraced generative artificial intelligence (GenAI) and agentic AI to offer new features as a growth strategy.
Sea optimistic on prospects for soft power
Business, Suchit Leesa-nguansuk, Published on 05/02/2025
» Thailand can harness soft power to lift its economy, particularly through brands and content exports, according to Maneerut Anulomsombut, chief executive of Sea (Thailand).