Showing 1 - 10 of 15
Chat commerce gains ground
Business, Suchit Leesa-nguansuk, Published on 12/03/2026
» Artificial intelligence (AI)-powered conversational commerce is intensifying in Thailand as major platforms such as Meta and Line step up efforts to support local small and medium-sized enterprises (SMEs).
Chat commerce takes off on Line
Business, Suchit Leesa-nguansuk, Published on 11/03/2026
» Line Thailand is seeing rapid uptake of "chat commerce" among small and medium-sized enterprises (SMEs) as businesses seek to diversify sales channels and reduce reliance on e-marketplaces as they raise commission fees.
TikTok targets app marketers in bid to accelerate growth
Business, Suchit Leesa-nguansuk, Published on 03/11/2025
» TikTok is helping app marketers move beyond simple download metrics to achieve real business outcomes, turning user acquisition into measurable transactions and long-term growth.
Online sellers hit by large increases in fees
Business, Suchit Leesa-nguansuk, Published on 30/09/2025
» Shopee, Lazada and TikTok Shop have all raised their sales transaction fees and introduced additional service charges, leading to higher costs for merchants.
Factors key to success of virtual banks illuminated
Business, Suchit Leesa-nguansuk, Published on 02/09/2025
» Innovative, personalised financial services powered by artificial intelligence's (AI) native capabilities and alternative data scoring are the keys to success for virtual bank operators in Thailand, according to a recent forum.
Association revises digital spending forecast to 5% growth
Suchit Leesa-nguansuk, Published on 14/08/2025
» The Digital Advertising Association Thailand (DAAT) has revised its total spending forecast for this year to 5% growth, valued at 33 billion baht, down from a 10% gain due to ongoing uncertainties and the economic downturn.
Kahoot! forges ahead with Asia-Pacific expansion
Business, Suchit Leesa-nguansuk, Published on 23/04/2025
» Kahoot!, a global learning and engagement platform, wants to continue its expansion in Asia-Pacific this year as part of its growth strategy.
DHL strategy backs nation's hub ambition
Business, Suchit Leesa-nguansuk, Published on 05/03/2025
» DHL, a leading global logistics firm, has outlined its "strategy 2030" for Thailand by targeting electric vehicle (EV) manufacturing and spare parts service bases, and cross-border e-commerce, with a focus on its global supply chain diversification.
Pioneer Kotler lifts the lid on Marketing 6.0
Business, Suchit Leesa-nguansuk, Published on 17/11/2023
» Embracing advanced technologies to gain deeper insights into customers and their behaviour, immersive marketing, and a focus on customer value will represent the keys to marketing success in the future, according to globally and locally renowned marketing gurus.
Agency highlights promising advances
Business, Suchit Leesa-nguansuk, Published on 12/10/2022
» Brain-computer interface (BCI), generative artificial intelligence (AI) and next-generation telehealth are among the 10 technologies projected to have a substantial impact over the next decade, says the National Science and Technology Development Agency (NSTDA).