Showing 1 - 10 of 11
Lazada joins YouTube scheme
Business, Suchit Leesa-nguansuk, Published on 08/11/2025
» YouTube has extended its shopping affiliate programme in Thailand to cover Lazada, fuelling the nation's thriving video commerce landscape.
YouTube Shopping, Shopee tie-up thriving
Business, Suchit Leesa-nguansuk, Published on 21/08/2025
» Thailand's e-commerce sector continues to grow due to intensifying market competition, fuelled by rising video commerce and competition in providing faster delivery times.
YouTube targets Southeast Asia as viewer numbers spike
Suchit Leesa-nguansuk, Published on 05/06/2025
» YouTube says it has a strong growth trajectory in Southeast Asia, with 7,600 channels in the region claiming at least 1 million subscribers each.
Adobe backs real-time net experiences
Business, Suchit Leesa-nguansuk, Published on 04/06/2021
» Effective customer experience management and real-time personalisation are crucial for marketers in an age of digital commerce as cookie-based advertising will soon be a thing of the past, says global software giant Adobe.
Google supports digital aspirations in Thailand
Business, Suchit Leesa-nguansuk, Published on 27/03/2021
» As individuals and small businesses struggle with the pandemic, digital tools have become crucial elements to enable them to weather this difficult period. Google Thailand stepped in to offer help.
Nielsen calls for brands to keep up spending on ads
Business, Suchit Leesa-nguansuk, Published on 05/03/2021
» Despite the pandemic, brands must continue media spending to shore up sales and adopt data analytics to make a prudent outlay, says Nielsen Media Thailand, a market research firm.
Line TV gears up export of content, taps e-commerce
Business, Suchit Leesa-nguansuk, Published on 29/10/2020
» Line TV, an over-the-top (OTT) platform operated by Line Corp, is gearing up efforts to export content, engage more with LGBTQI audiences which have high purchasing power and tap into commerce business as part of its move to battle other major industry players.
Pandemic work methods to linger on
Business, Suchit Leesa-nguansuk, Published on 05/05/2020
» In the post-pandemic world, remote work is likely to become normalised as businesses and employees familiarise themselves with working from home, gaining more confidence that the approach will not compromise workers' productivity.
Mobile movers and shakers play up 5G
Business, Suchit Leesa-nguansuk, Published on 03/07/2019
» Multi-angle live broadcasting, automated vehicles, simulated reality and smart cities took centre stage at the Mobile World Congress 2019 in Shanghai, showcasing the opportunities of the 5G era.
GMM pumping B20m into Change 2561
Business, Suchit Leesa-nguansuk, Published on 19/12/2018
» GMM Grammy Plc (GMM) is investing 20 million baht to expand its new subsidiary, Change 2561, by increasing content volume to diversify its media portfolio to survive in a dire media environment.