Showing 1 - 10 of 224
Chat commerce takes off on Line
Business, Suchit Leesa-nguansuk, Published on 11/03/2026
» Line Thailand is seeing rapid uptake of "chat commerce" among small and medium-sized enterprises (SMEs) as businesses seek to diversify sales channels and reduce reliance on e-marketplaces as they raise commission fees.
Traditional media stages 2026 comeback
Business, Suchit Leesa-nguansuk, Published on 25/02/2026
» Thailand's media industry spending is expected to grow by 1.7% in 2026 to reach 87.3 billion baht, as brands shift from short-term performance marketing towards a more balanced, structurally driven growth strategy, according to media agency Media Intelligence Group (MI Group).
Jaymart, Singer eye larger slice of B100bn smartphone market
Business, Suchit Leesa-nguansuk, Published on 30/01/2026
» Despite economic headwinds, Jaymart Mobile Co Ltd has continued to expand its branch network to increase coverage, while Singer Thailand is placing greater emphasis on smartphone loans, with both aiming to grow their share of Thailand's 100-billion-baht smartphone market.
E-commerce growth eases as brands rethink operating models
Business, Suchit Leesa-nguansuk, Published on 22/01/2026
» Thailand's e-commerce market is projected to post normalised growth this year, expanding by 7% to reach 1.15 trillion baht as the maturing landscape is characterised by heightened complexity and fierce competition.
Brutal e-commerce war forces NocNoc to close
Suchit Leesa-nguansuk, Published on 09/01/2026
» The closure of NocNoc, the last remaining major Thai-owned e‑marketplace, underscores the tough nature of the e‑commerce industry, which demands scale and rapid growth.
Line Man Wongnai assists flooded firms
Business, Suchit Leesa-nguansuk, Published on 08/01/2026
» The food delivery platform Line Man Wongnai is working with local communities to help food merchants in Hat Yai resume their activities after the recent devastating flood.
New ride-sharing rules present some roadblocks
Business, Suchit Leesa-nguansuk, Published on 23/09/2025
» Thailand plans to enforce new regulations for ride-hailing platforms in October, aiming to enhance safety, transparency and reliability for passengers, drivers and platform operators.
Association revises digital spending forecast to 5% growth
Suchit Leesa-nguansuk, Published on 14/08/2025
» The Digital Advertising Association Thailand (DAAT) has revised its total spending forecast for this year to 5% growth, valued at 33 billion baht, down from a 10% gain due to ongoing uncertainties and the economic downturn.
Exporters urged to utilise B2B platforms
Business, Suchit Leesa-nguansuk, Published on 24/07/2025
» Thai exporters should enter online business-to-business (B2B) platforms to capitalise on the dynamics of global buyers seeking new sources of suppliers amid global trade uncertainty.
Eateries hit by plunging sales, rising costs
Business, Suchit Leesa-nguansuk, Published on 22/07/2025
» The Thai restaurant industry is facing significant headwinds in the current economic climate, with many businesses reporting a substantial drop in revenue amid increasing operational costs.