Showing 1 - 10 of 127
Brother leans on 'efficiency' strategy in tough market
Business, Suchit Leesa-nguansuk, Published on 20/04/2026
» Brother Commercial (Thailand) Ltd is accelerating its shift towards solution-led offerings to help businesses and entrepreneurs unlock new income streams and improve efficiency, while tightening costs to keep prices stable amid rising cost pressures.
Garena targets Thailand for gaming investment
Business, Suchit Leesa-nguansuk, Published on 15/04/2026
» Amid economic uncertainty, game developer Garena is doubling down on Thailand by expanding its investment in e-sports, creator systems and content to bolster its Gen Z engagement and reinforce Garena Free Fire dominance in the mobile game action segment.
Traditional media stages 2026 comeback
Business, Suchit Leesa-nguansuk, Published on 25/02/2026
» Thailand's media industry spending is expected to grow by 1.7% in 2026 to reach 87.3 billion baht, as brands shift from short-term performance marketing towards a more balanced, structurally driven growth strategy, according to media agency Media Intelligence Group (MI Group).
Digital tech seen key under new government
Business, Suchit Leesa-nguansuk, Published on 10/02/2026
» The public sector under the new government is expected to accelerate the adoption of cloud and artificial intelligence (AI) technology to bridge its legacy bureaucratic systems with advanced digital technology.
Parties tout digital tech in poll campaigns
Business, Suchit Leesa-nguansuk, Published on 20/01/2026
» As many political parties' election campaigns highlight the use of digital technologies such as artificial intelligence (AI) to help revitalise Thailand, IT pundits suggest that such populist AI policies should be implemented carefully and that more needs to be done to ensure the country's sustainable digital future.
TikTok targets app marketers in bid to accelerate growth
Business, Suchit Leesa-nguansuk, Published on 03/11/2025
» TikTok is helping app marketers move beyond simple download metrics to achieve real business outcomes, turning user acquisition into measurable transactions and long-term growth.
Delivery app rivals cut fees
Business, Suchit Leesa-nguansuk, Published on 28/10/2025
» Line Man Wongnai has trimmed its gross profit (GP) fee to 7-9% to match that offered by Grab for merchants who participate in the "Khon La Khrueng Plus" co-payment scheme.
Online food delivery apps compete over stimulus discounts
Business, Suchit Leesa-nguansuk, Published on 21/10/2025
» Thailand's online food delivery war is expected to be reignited as Grab has launched new promotional campaigns and offered to cut its gross profit (GP) fee to 7–9% for merchants in response to the "Khon La Khrueng Plus" co-payment scheme.
Kaspersky: Thailand among top targets for web threats
Business, Suchit Leesa-nguansuk, Published on 13/10/2025
» Thailand's cybersecurity systems remain vulnerable to a high number of attacks, according to cybersecurity firms.
Brother launches printer trade-ins to tackle e-waste
Business, Suchit Leesa-nguansuk, Published on 24/09/2025
» Printing solutions provider Brother Commercial (Thailand) has launched a trade-in campaign, encouraging customers to exchange their old printers for the company's latest devices while addressing the growing issue of e-waste.