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Search Result for “branded properties”

Showing 1 - 10 of 43

BUSINESS

E-commerce growth eases as brands rethink operating models

Business, Suchit Leesa-nguansuk, Published on 22/01/2026

» Thailand's e-commerce market is projected to post normalised growth this year, expanding by 7% to reach 1.15 trillion baht as the maturing landscape is characterised by heightened complexity and fierce competition.

BUSINESS

Lazada joins YouTube scheme

Business, Suchit Leesa-nguansuk, Published on 08/11/2025

» YouTube has extended its shopping affiliate programme in Thailand to cover Lazada, fuelling the nation's thriving video commerce landscape.

BUSINESS

McKinsey analysis homes in on 13 frontier tech trends

Business, Suchit Leesa-nguansuk, Published on 22/08/2025

» Agentic artificial intelligent (AI), application-specific semiconductors, and robotic and bioengineering innovations are emerging as the key technological forces transforming the business landscape in 2025, according to the latest report released by McKinsey & Company.

BUSINESS

AI key to revamping disaster management

Business, Suchit Leesa-nguansuk, Published on 09/07/2025

» Dual-use infrastructure, artificial intelligence (AI)-powered risk analysis, and community empowerment are the key components needed to drive disaster resilience in an era of mounting climate uncertainty.

BUSINESS

Online worlds offer gateway to youth

Business, Suchit Leesa-nguansuk, Published on 12/05/2025

» Brands are capitalising on online gaming and virtual worlds to tap Gen Z and Gen Alpha markets in what is dubbed the attention economy.

BUSINESS

Keys to connecting with Gen Z consumers revealed

Business, Suchit Leesa-nguansuk, Published on 17/04/2025

» Gen Z's spending worldwide is estimated to tally US$9 trillion by 2034, higher than any other generational group.

BUSINESS

Nectec banking on intelligent sensors

Business, Suchit Leesa-nguansuk, Published on 10/09/2024

» The National Electronics and Computer Technology Center (Nectec) is focusing on developing advanced intelligent sensors for local applications.

BUSINESS

Temu's presence could intensify price war

Business, Suchit Leesa-nguansuk, Published on 04/09/2024

» While it's too early to gauge Chinese e-commerce giant Temu's long-term impact on the e-commerce market in Thailand and the region, sellers may need to prepare for another price war, says market analytics firm Cube Asia.

LIFE

T3 boosts Internet of Things via artificial intelligence

Business, Suchit Leesa-nguansuk, Published on 28/08/2024

» T3 Technology, a leading Thai technology provider, has launched a cloud platform equipped with artificial intelligence (AI) computing power to allow its Internet of Things (IoT) devices to be upgraded to AI IoT devices.

BUSINESS

Thailand continues search for tech talent

Business, Suchit Leesa-nguansuk, Published on 13/08/2024

» Thailand can become a home for global tech talent by leveraging its geopolitical advantages, natural resources, and designing policies to attract young workers, according to executives.