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Search Result for “attention levels”

Showing 1 - 10 of 170

BUSINESS

Levelling the e-commerce playing field

Business, Suchit Leesa-nguansuk, Published on 14/02/2026

» The Trade Competition Commission of Thailand (TCCT) has issued new guidelines for the Trade Competition Act of 2017, expected to be published in the Royal Gazette next month, aiming to curb unfair trade practices and prevent monopolistic behaviour in multi-sided platform businesses, with a focus on e-commerce.

BUSINESS

E-commerce sector backs low-value goods tax hike

Business, Suchit Leesa-nguansuk, Published on 12/01/2026

» E-commerce entrepreneurs support the Customs Department's suggestion to raise the import duty rate on low-value goods to promote fairer competition between domestically produced goods and imported products.

BUSINESS

Thai telecom firms woo creators

Business, Suchit Leesa-nguansuk, Published on 27/12/2025

» Telecom operators are stepping up efforts to capture future customers with the launch of hubs at Siam Square.

BUSINESS

Tech to transform rice farming

Business, Suchit Leesa-nguansuk, Published on 19/11/2025

» Thailand's rice industry is undergoing a transformation as the National Electronics and Computer Technology Center (Nectec) applies artificial intelligence (AI) and computer vision technology to reduce risks from unpredictable environments, allowing for a precision farming approach.

BUSINESS

TikTok targets app marketers in bid to accelerate growth

Business, Suchit Leesa-nguansuk, Published on 03/11/2025

» TikTok is helping app marketers move beyond simple download metrics to achieve real business outcomes, turning user acquisition into measurable transactions and long-term growth.

BUSINESS

Live streaming sales change the game

Suchit Leesa-nguansuk, Published on 16/10/2025

» Live commerce in Thailand has ushered in a new era, marked by a high value of sales transactions within a short period, similar to the landscape in China. 

BUSINESS

Influencers set to creatively coexist with AI

Business, Suchit Leesa-nguansuk, Published on 07/10/2025

» Artificial intelligence (AI) creators are expected to make decisions using other AI agents, while human influencers will still survive by creatively coexisting with AI, says influencer agency Tellscore.

BUSINESS

Online sellers hit by large increases in fees

Business, Suchit Leesa-nguansuk, Published on 30/09/2025

» Shopee, Lazada and TikTok Shop have all raised their sales transaction fees and introduced additional service charges, leading to higher costs for merchants.

BUSINESS

NSTDA seeks to broaden its research

Business, Suchit Leesa-nguansuk, Published on 26/08/2025

» The Higher Education, Science, Research and Innovation (MHESI) minister has tasked the National Science and Technology Development Agency (NSTDA) to drive progress in two key areas, including the development of modern technology in line with megatrends and the nurturing of artificial intelligence (AI) talent to serve the National AI strategy.

LIFE

Association revises digital spending forecast to 5% growth

Suchit Leesa-nguansuk, Published on 14/08/2025

» The Digital Advertising Association Thailand (DAAT) has revised its total spending forecast for this year to 5% growth, valued at 33 billion baht, down from a 10% gain due to ongoing uncertainties and the economic downturn.